Date: Jul 2017
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Looking for an inventive creative approach to raise awareness for its new line of foot care products featuring its new sweat-activated Fresh Guard technology – Premier, the makers of Arm & Hammer Foot Care – turned to creative agency Blonde + Co, led by company founder and chief creative officer Julie Stahl, to create a new three-spot campaign for the consumer products giant’s new line of foot powders, insoles and shoe refreshers.

Credits

Agency: Blonde + Co, New York

Founder/CEO: Julie Stahl

Creative Director: Grey Zisser

Associate Creative Director: Cueva Andrea

Account Director: Victor Larue

Post: Blonde + Co, New York

Editor: Louie Metzner

Color: Izzy Cohn