BookMyShow: advert-body-3 by BBH India
- Location:
BookMyShow has rolled out an animated campaign to promote the film Padman which aims to bust the taboo around periods in India.
The spot features an animated pad with a male voice talking about how sometimes delay in periods causes stress but it is quite a natural thing
Credits
Chief Creative Officer & Managing Partner – Russell Barrett
CEO & Managing Partner – Subhash Kamath
Head of Strategy & Managing Partner - Sanjay Sharma
Creative Director - Sapna Ahluwalia, Yohan Daver
Copywriter – Yohan Daver, Shreyans Gupta
Art Director – Sapna Ahluwalia
Illustrator – Shirin Kekre
Animator – Karl Gonsalves
Head of Production – Khvafar Vakharia
Executive Producer – Rahul Prakash
Business Head – Anish Kotian
Business Partner – Rachit Koradia
Strategy Director – Yudhishthir Agrawal
Strategist – Pranoy Kanojia
Production Post Production: Pulkit Sankhala, Mothership
Productions Music: Aniket Mangrulkar
Sound Engineer: Amith Gupta