Agency: ANR BBDO
Client: TCO
Date: Jan 2017
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Chatbots, servicebots and spambots that wants better working conditions. That is the reality of TCO's new campaign Face Tomorrow like a Swede, where AIs organise and start the world's first trade union for Artificial Intelligence – to live "Like a Swede". Behind the campaign is the Swedish agency ANR BBDO. Visit the union for Artificial Intelligence and meet some of the members at likeaswede.se.

Credits

Creative director: Andreas Lonn

Art director: Nayeli Kremb

Copywriter: Anna Werkell

Additional Credits: Client director: Pontus Karlsson

Project manager: Maria Fager

PR: Jenny Canborn

Planner: Anna Jensen

Production manager: Johanna Ridemar

Graphic design: Ahfsin Piran

Film director: Jens Jonsson

Production company: Giants & Toys

Digital production company: Another Tomorrow

Content distribution: AOL