Sean Larkin

SL

Programmatic Reporter

The Drum
Comcast

Comcast tables $31bn bid for Sky rivaling Rupert Murdoch’s 21st Century Fox takeover att...
Oath will consolidate its DSPs into one streamlined proposition by the end of next year

Verizon’s Oath marks MWC with international roll-out of mobile-first ad units
co-viewing

IAB research demonstrates word-of-mouth marketing opportunity for brands among OTT audienc...
"The recent cyber attack affecting consultancy firm Deloitte was much more widespread than previously thought"

Up to 350 Deloitte clients reportedly affected by recent server hack
WPP

Wunderman takes majority stake in Pierry to build out Salesforce capabilities
NewFronts

YouTube unveils more original content, boasts ad viewability rate of 95%
dmexco

Pre-Dmexco update: Tremor rebrands as Telaria; Glispa’s M&A; Adobe’s new EMEA advertising...
Facebook

Facebook fined €1.2m by Spain’s data privacy regulator in stern warning ahead of GDPR
FACEBOOK BAD ADS

Facebook says ‘inauthentic’ Russian accounts spent $100K on ads in US Presidential rac...
LinkedIn

LinkedIn's new Audience Network, lets marketers reach professionals on third-party propert...
WhatsApp Logo

Facebook furthers WhatsApp monetization efforts with verified business pilot
LinkedIn native video

LinkedIn rolls out native video sharing

pixabay

Rocket Fuel patents address third party cookie restrictions

Facebook video

Facebook is ramping up its premium content play with the purchase of Fayteq
The Trade Desk

Mobile gains help The Trade Desk’s revenue growth roar 54% to top $72m

native

AdRoll & Taboola ink programmatic native tie-up
Facebook

Facebook wants to solve advertising's 'fat thumbs' problem
Amobee and Turn

Singtel unites its adtech offering behind the Amobee brand, bolsters C-suite
agency in programmatic era

What’s the future of the agency model in the programmatic era?
Voice Search

What is the opportunity for advertisers as search moves towards voice-based interaction?