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Saurabh Parmar
SP
Consultant
Self-employed
Opinion
Forget Cannes: how well do we really do at our own business?
Opinion
Do the roles from a pre-internet era still make sense for the advertising industry?
Opinion
Why we are wrong to think that the future of brands will be ‘digital-first’
Opinion
The future of ad agencies lies in two tiers: consultancy and production management
Opinion
The future of advertising is not just martech but a re-emphasis on branding