Poppy Mason-Watts

Chief growth and impact officer

WaterBear

Poppy is chief growth and impact officer at WaterBear, focussed on driving action through stories, community and radical collaboration.

Production
Opinion

Instead of sending your production team around the world, why not hire locally?
Headshot of Poppy Mason Watts of WaterBear
Open Mic

Digital advertising has a duty to help consumers make decisions on sustainability
A bear watches a television documentary in the woods
Open Mic

The future will be documentary-style content - and brands need to adapt