Olivia Atkins

OA

Writer

The Drum
TikTok reverse mentoring challenge
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Creatives create TikToks following reverse mentoring challenge, to be judged by The Drum's...
remote teams
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How to boost collaboration while managing remote teams
don't make ads
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Quiet Storm's Trevor Robinson recreates his Haribo ad for The Drum and TikTok challenge
mum report
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Gaming, it’s all about the mums. But are brands listening?
Watch the full panel, 'Creativity's impact on shaping a better future,' in partnership with Shutterstock
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How creative are we being during the pandemic?
Roku launches its OneView Ad Platform
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Roku explains OTT audience surge as its OneView ad product comes to market
This session will explored different viewpoints and insights on the role advertising can play in order to be effective now.
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Why the Covid-19 pandemic could kick-start digital transformation at scale
Flattening the misinformation curve
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Flattening the fake news curve: tips for brands to help optimise search
Check out the on-demand recording of 'Creative breakthrough: Can marketing truly change the world?' digital panel in partnership with Adobe Stock
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Brands need to embrace change and be culturally relevant or risk being forgotten
Brand Humanity Index
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If empathy is the key to cracking what consumers want, how should marketers get ready?
'In brands we trust. Or do we?' digital panel at Digital Transformation Festival
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Marketing in the value exchange economy: Do brands need to think differently about brand t...
Brand Humanity Index
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Shoring up your marketing strategy in turbulent times and the role of brand humanity
Yext Misinformation Curve
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Flattening the misinformation curve: tips for brands to help optimise search
Social Media
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What is the future of brands within closed ecosystems?
Integral Ad Science
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Advertising in the time of uncertainty: how should marketers make every penny count?
location intelligence
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Location intelligence is key to enriching customer experiences. Here's why
internal communications
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How digital technologies can transform your internal communications

Smaato looks at the value of in-app advertising in 2019
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Whitepaper: Why in-app advertising is the new go-to
Oracle NetSuite's guide addresses some of the problems business owners will face when growing their agency
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Free whitepaper from Oracle: a step-by-step guide to growing your business
The Drum x Mailchimp's Guide for Growing Businesses.
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The key for growing businesses is creative technologies