Michael Nutley

MN

Writer for the drum

Freelance
Cartoon image of man holding a phone
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Leaking of visual assets costs businesses $8m per product launch, study reveals
Pixilating image of a mans face
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The one-to-one future – enabling the holy grail of marketing
braze forge
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‘Make it as easy to go out as it is to stay in’: Dice sets out its mission
braze forge
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Lessons from Forge: CRM will need to do the heavy lifting in the post-cookie world
New study holds up a mirror to video ad creative’s lack of diversity and backwards movement
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Study holds up a mirror to video ad creative’s lack of diversity & backwards movement
Drive growth, spend less, respect the planet & encourage diversity – is it possible?
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Drive growth, spend less, respect the planet & encourage diversity – is it possible?
Tom Stein, chairman and chief growth officer of Stein IAS hosting the show with guests from Ferguson and Adobe
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Risky Business: what B2B marketers need to do right now to tackle the unknowns of 2023
Trader of the Year winner revealed at The Drum Awards for Digital Industries 2022
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Who will be crowned Trader of the Year at The Drum Awards for Digital Industries 2022?

Criteo Holiday Checklist
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An always-on approach to festive shopping season – advice for a successful Cyber Month
Shredded money image
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Culture, tech & a CFO – the financial transparency your agency needs to survive
Performance management: helping marketers do more with less
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Performance management: helping marketers do more with less
5 advertising musts for 2023
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5 advertising musts for 2023, according to marketing leaders
First-party data brings true omnichannel marketing a step closer
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Joining the dots of online & offline touchpoints with human movement data
Community is key for successful financial services brands
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Community building powers decade of change for finserv marketers
Talkwalker
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Data, tech & people – recipe for building strong emotional connections at scale

five key lessons for brands
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Noise doesn’t equal success – 5 ways to turn social data into actionable insights
How to use the customer experience to create differentiation in the ‘sea of sameness’
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How to use the customer experience to create differentiation in the ‘sea of sameness’
The Goat Agency Co founders
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With $100m revenues in its sights, how did The Goat Agency get so big?
FInecast Article Image
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Platform is the largest influence on attention, Finecast report finds
sports marketing advertising
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Creativity at fever pitch - how to activate data, AI, and automation in sports advertising