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Max Simpson
MS
Freelancer
The Drum
Top 7 US-led Fifa World Cup campaigns, from Ted Lasso’s McD’s envy to Coke’s trophy...
Brands hope to score big during MLB All-Star week
Brands race to offer luxurious experiences at the 2022 Kentucky Derby
From Budweiser to T-Mobile: How MLB’s top sponsors are stepping to the plate
Outback Steakhouse’s sane strategy for March Madness: NIL partnerships and NFTs
Clorox sustainability chief on cleaning up with sports partnerships
Inside Pepsi's multimedia halftime show plans for Super Bowl LVI
Candy Digital swings for the fences with Major League Baseball NFTs
The Atlanta Hawks: wielding a cultural playbook to galvanize a community