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John Reynolds
JR
Opinion
Beers and bonsai with Fernando Morientes: John Reynolds goes behind the scenes of Heineken's...
The remote control to our lives: Marketers and the mobile consumption juggernaut
What can UX learn from gaming?
Opinion
Vauxhall accused of 'disgraceful behaviour' over phantom pitch
Opinion
Liverpool FC's Wi-Fi woes show football clubs are still struggling with unproven technolog...
Ambassador Theatre Group aims to raise millions in new sponsorship strategy
Opinion
Where did the sponsors go? For some Paralympians, it seems London 2012 never happened
Opinion
New Balance may have signed up Trott and Steyn - but it is destined to be cricket's 12th m...
Opinion
Brands look to tap into sport's feel good factor, but there's a fine line between triumph and...
Opinion
Glasgow 2014 fires the starting gun but are brands and sports fans ready to embrace the Ga...
Opinion
Happy birthday Just Do It. Will Nike's famous slogan keep doing it for another 25 years?
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