global experience optimisation director


From designer to creative director, and head of brand to CMO, his job titles have changed over the last 27 years but Ian MacArthur’s focus has been the same – helping organisations and their brands put the customer first in order to stay ahead of the competition. Following a successful two and half decades at the forefront of Digital working with the world’s biggest brands, both client and consultancy side, he is continuing that journey as Global Experience Optimisation Director at award winning agency Sagittarius.

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