Elise Stieferman

ES

Director of marketing and business strategy

Coegi
The inside of a pipe
The Drum Network

The concept of a marketing ‘funnel’ is flawed. There, I said it
Taco sign
The Drum Network

From customized to creepy: how to get personalized ads right
Boardroom meeting
The Drum Network

4 ways CMOs can accomplish more with less
Coegi on how digital solutions will lend a helping hand in automating buying processes.
The Drum Network

Automated buying strategies need to change
Coegi on how brands can learn from underdogs to achieve long term success.
The Drum Network

Keeping the underdog mentality: how brands can sustain success