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Cadi Jones
CJ
Opinion
Everything you need to know about zero-party data
Opinion
Turn back time: what can programmatic learn from its past mistakes?
Opinion
How e-commerce might function on a cookie-less web
Opinion
How to understand what adtech experts say about programmatic
Opinion
It might be boring, but a SPO or DPO strategy is something you can control right now
Opinion
How to explain the loss of the cookie to your family and friends (and why you should)
Opinion
It's not all about in-housing – why brands should build custom DSPs
Opinion
Programmatic's legacy pricing structures penalise premium - things have to change
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