Anna Cotton

Head of marketing

Brandworkz

Anna Cotton is head of marketing at Brandworkz.

Anna Cotton of Brandworkz.
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The Marketing and HR power-struggle: Who is responsible for brand management?
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Why brand consistency is the Holy Grail of positive brand experience
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Six secrets of delivering a positive customer experience
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Infographic: Why Digital Asset Management is a must-have for marketers
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Ten-minute Takeaway: Anna Cotton of Brandworkz interviews PA Consulting Group’s Rob Mettler...
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Four things that the UK’s political parties should learn about brand management

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Why the marketing function must take responsibility for delivery of a consistent customer experience...