The Drum Awards for Digital Industries 2022

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Andy Barr

Head yeti

10 Yetis

Andy Barr is chief executive of the PR agency 10 Yetis

A Center Parcs lodge
Opinion

How Center Parcs found itself lodged in a PR nightmare
Blackpool in the sunshine
Opinion

Why the UK heatwave is too hot for even PR-land to handle
boris johnson
Opinion

Boris Johnson: the master of intentional PR disaster?
Corbyn 1
Opinion

Virgin nails Corbyn – but was Branson's PR ploy really about bringing down BA and not the...
Opinion

Why Volkswagen needs to slow down the deployment of its crisis comms plan
Opinion

Will Boris Johnson's foul-mouthed tirade at cab driver damage Brand Boris?
Opinion

Not just a PR failure, but a failure to be human: How Thomas Cook got its Corfu response badly...
Opinion

Labour versus HSBC: There was only ever going to be one winner in the PR battle
Mark Reckless
Opinion

The Great UKIP Public Relations By-Election – What does it really mean?
Opinion

John Lewis plans to abuse its way into France – and I love it
Opinion

As its profits error turns into a PR nightmare, how can Tesco get itself out of the mire?

Opinion

As Philip Clarke quits, is brand Tesco on the ropes?
Opinion

FFS Lloyds, you had one job! PPI error shows downside of not having a PR-centric approach
Opinion

Ed Davey vs Centrica: You can only poke a gassy bear so many times before it lashes out
Opinion

Microsoft is back in the game – Welcome Back!
Opinion

How Morrisons' attempts to bury bad news backfired
Opinion

Deflowering the Co-op: Will the Reverend Flowers scandal kill its brand?
Opinion

Is the Sky falling for the Murdochs?
Opinion

At least Dick Turpin wore a mask - British Gas starts Cold War about pricing
Opinion

ITV's accent survey reminds me of the time we tried to blame bad service on the Brummie ac...