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Managing director

It’s Nice That

Alex Bec has helped take It’s Nice That from start-up to creative media company that reaches half a million people every month.

Working across It’s Nice That and sister agency INT Works, Bec has helped nurture a network of exciting creative talent alongside various brands including BBC, Nike, Unilever, ASOS and Selfridges.

He has previously been awarded a D&AD Yellow Pencil and a nomination for the Designs of the Year award at the Design Museum, for which he is also a member of the judging jury.