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Brand News
Virgin Media O2 mobile gift connects Big Issue vendors for Christmas
US Ad of the Day: Romeo & Juliet avoid family drama with Amazon’s Black Friday sale
Ad of the Day: National Lottery follows Christmas TV spot with OOH special build
Opinion
It’s time for brands to reassess how they define ‘safety’ and ‘suitability’
The Balenciaga blame game: why the buck stops with the brand after controversial campaign
The Drum Network
Design Classics: the versatile, understated essence of Margaret Howell
‘Red Bull Gives Putin Wings’: War protesters adapt iconic ad at drinks giant’s HQ
The Drum Network
People v platform: does your brand really need to be in the metaverse?
England star Declan Rice fronts latest Calm ad spotlighting loneliness
The Drum Network
The risk of website redesign (and a better approach)
Ad of the Day: Matthew McConaughey promotes sustainable working in Salesforce spot
US Ad of the Day: Paramount+ taps Mr Garvey from Key & Peele
The Drum Network
Everything brand tone of voice is (and isn’t)
Heinz calls on ketchup lovers to pressure restaurants into making the switch
US Ad of the Day: Chevrolet’s ‘Mrs Hayes’ Christmas ad tugs on the heartstrings
Ads of the Week: The National Lottery’s Christmas film and Meta’s 3D billboard
Opinion
PepsiCo design chief: ‘The future of design is all about human-centricity’
The brands and charities taking a stand against the controversial Qatar World Cup
Patagonia celebrates the ‘Art of Activism’ in story of local resilience
Ad of the Day: Spain’s National Lottery releases trio of emotive Christmas films
Opinion
Three surprising secrets behind Taylor Swift's brand success
How Nomint’s animators worked with real fire for latest WWF ad
As online communities like Discord grow, can brands use them to ‘enter culture’?
Horizon Worlds’ frightening Wendyverse Godzilla stunt: 'Meta still has a lot to learn'
As Bob Iger returns to helm Disney, media leaders share predictions for company’s future
Posten’s Christmas ad shows fractured relationship between Santa and Mother Earth
Frito-Lay and PepsiCo Beverages invite snow friends plus Hall & Oates to ‘share more joy...
The Drum Network
Singles’ Day: which fashion brands garnered the most attention?
Who is Twitter’s new ad sales boss Chris Riedy and can he calm advertisers’ anxiety?
Opinion
From Apple to Yahoo: a list of tech companies that hated advertising (Elon, take note)
Disney brings back Bob Iger, with his sights set on changing its streaming and media busin...
The Drum Awards for Marketing readies major global celebration for 2023
John Lewis, Aldi and Asda Christmas ads the most talked about (so far) this festive season
Ad of the Day: Peta’s first Christmas ad imagines an alternative ending for turkeys
The Drum Network
What you need to know about livestream shopping in 2023
Christmas 2022: watch all of the latest ads
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