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10 August 2020

eMarketer: US B2B digital ad spend soars 22.6%

In the silver linings department, we have an unlikely development: B2B digital ad spend is leading the charge. The disappearance of in-person events, and a paus...

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Marketing

Marketing Stories: The role of online marketplaces in the retail revolution

10 August 2020
B2B Marketing

eMarketer: US B2B digital ad spend soars 22.6%

10 August 2020
Future of Media

US issues executive orders banning businesses from working with WeChat and TikTok

07 August 2020
design

Matters of the heart: the legacy of Milton Glaser’s I ♥ NY logo

07 August 2020
influencer marketing

You & Mr Jones elevates influencer offering with acquisition of Collectively

06 August 2020
The Drum Awards

Socially Challenged: Digitas' James Whatley shares audience-building advice

06 August 2020
Gatorade

BodyArmor Founder Mike Repole on how to slay Gatorade

06 August 2020
Future of Media

Highlights from an Ofcom Media Nations report like no other

06 August 2020
The Drum Awards

Award Winning Stories: Why Now TV created a giant statue of Jeff Goldblum

06 August 2020
K-pop

K-Pop collabs: how brands are buying into one of South Korea’s greatest export

06 August 2020
gen z

Proud and woke: SGAG and Havas research on the 5 codes Gen Z live by

06 August 2020
Creative Works

Creative Works: including Nike, Gay Star News and National Citizen Service

05 August 2020
Satire

Clickhole and Daily Mash: how to be funny in the face of ‘existential terror’

05 August 2020
Disney

Streaming growth a silver lining in Disney earnings

05 August 2020
reddit

What marketers need to know about sport subcultures on social media

05 August 2020
More Opinion

Opinion

Open Mic

Aprais report highlights importance of resilience post-coronavirus among client and agency...

10 August 2020
brand purpose

You’re selling running shoes – don’t pretend you’re saving the world

10 August 2020
brand purpose

Why achieving B-Corp status is critical to the Covid-19 business recovery

10 August 2020
consumer behaviour

How Covid-19 has brought mothers and daughters back together

10 August 2020
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Video

More Open Mic Opinion & Insights

Open Mic Opinion & Insights

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Rabbit and Pork

Will COVID-19 accelerate the adoption of voice technology in public spaces?

10 August 2020
Vertical Leap

Google launches Guarantee badge for Google My Business

06 August 2020
Radley Yeldar

Working from home truths: how to 'build back better'

06 August 2020
The Kite Factory

Independents: The heroes of advertising in 2020

05 August 2020
Visualsoft

Visualsoft launches partnership programme with uncapped earning potential

05 August 2020
Three Whiskey

Become better at digital analysis by understanding your behavioural biases

05 August 2020
Highspot

The Journey to Sales Enablement: A Marketer’s Guide

04 August 2020
Code Enigma

EU-US Data Transfer Pact - Update

04 August 2020
Grabyo

How will Peacock change the US OTT market?

31 July 2020
More Awards Case Studies

Awards Case Studies

Shutterstock

Shutterstock localised its EMEA display campaigns based on data insights

10 August 2020
Papa John's

How Papa John’s reinvented its brand for British pizza lovers

10 August 2020
Digital Advertising

How NFL Game Pass segmented data to reach the sales end zone

06 August 2020
Awards Case Studies

Ecoparking: Hyundai and Havas's roadmap for turning car-parking into recycled plastic

03 August 2020
Awards Case Studies

How the US Postal Service and MRM delivered increased ROI

03 August 2020
Carlsberg

Why Carlsberg amplified the haters with its 'Mean Tweets' campaign

29 July 2020
Spotify

How Spotify turned up the volume for its UK advertisers

29 July 2020
Goodby Silverstein & Partners

How Daughters of the Evolution used AR to rewrite the history books

23 July 2020
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The Drum Network

Opinion

Managing the hyperlocalised rollercoaster of demand created by Covid-19

07 August 2020
Advertising

Commerce agency Supercharged Commerce launched by CTI Digital and Nublue

07 August 2020
Advertising

Oppo launches new look for summer with its Famous for Flavour, not Calories campaign

07 August 2020
Opinion

Understanding channel capability for better digital marketing strategy

07 August 2020
Opinion

Don’t touch, just read: designing sustainable solutions for the new zero-touch society

07 August 2020
Marketing

The Drum Network Podcast: the modern reality of influencer marketing

06 August 2020
Advertising

Dragon Rouge creates identity for new sustainable tech company Metso Outotec

05 August 2020
Opinion

How has the reopening of brick-and-mortar stores impacted e-commerce activity?

05 August 2020
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Latest Creative Works

in partnership withSpotify Logo

Burger King: The Worst of Burger King by David

Added 10 August 2020

Sweaty Betty: Power to Every You by And Rising

Added 10 August 2020

Rightmove: This Is It by Fold7

Added 10 August 2020

Apple: Shot on iPhone by TBWA Media Arts Lab

Added 07 August 2020

Olio: It Feels Good to Share by HellYeah!

Added 06 August 2020

Tampax: Irish Lady Products by TBWA Dublin

Added 06 August 2020

United Nations: Quality Education by Emotive Pty Ltd

Added 06 August 2020

Coca-Cola: Open Like Never Before by 72andSunny Amsterdam

Added 05 August 2020

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