The Drum US | Marketing, advertising, design and digital news

Read our new manifesto

Skip to content

Future of Media

Are 3D audio ads a sound medium for marketers investing in podcasts?

Digital Transformation

Why creative teams need to be ‘cultural meteorologists’

Digital Transformation

IPG study correlates quality media with ad effectiveness

Latest

The Drum Awards

The Drum Awards for Marketing: the 2021 finalists revealed

Modern Marketing

Godiva sweetens its pitch to millennials with new global ad campaign

So You Want My Job?

So You Want My Job? DECA media consultant Shane MacRory on ‘right place, right time' hire

Future of Media

CTV adtech must evolve to keep pace with viewer demands

Why creative teams need to be ‘cultural meteorologists’

People on the Move

People on the Move, including changes at Ogilvy, Grey and Leo Burnett

Editors’ picks: the best Guinness ads of all time

Ad of the Day: Greenpeace promo rubbishes politicians’ plastic promises

IPG study correlates quality media with ad effectiveness

Are 3D audio ads a sound medium for marketers investing in podcasts?

How do you solve a problem like...

How do you solve a problem like... a PR nightmare?

Modern Marketing

How Manuka Health is rewriting its honey brand’s playbook

Future of Media

How SPH’s traditional methods of selling digital media backfired

Promoted

Webinar: How to activate your enterprise ABM to reach peak performance

How is digital audio evolving? And what does it mean for advertisers?

Latest Creative Works
in partnership with

John Lewis: Anyday by Adam&EveDDB

EA Sports: Long Live the Prince by Engine

ITV: Drama vs Reality by Uncommon

Studio Birthplace

Greenpeace: Wasteminster: A Downing Street Disaster by Studio Birthplace

The Commonwealth War Graves Commission: War Graves Week by M&C Saatchi

Dulux: Get In by BBH London

Wieden+Kennedy London

Nike: New Heights: London by Wieden+Kennedy London

Storyblocks Re: Stock Collection: Queer Spaces and Faces by Storyblocks

More Open Mic Opinion & Insights

Open Mic Opinion & Insights

This promoted content is produced by a publishing partner of Open Mic. A paid-for membership product for partners of The Drum to self-publish their news, opinions and insights on The Drum - Find out more