Skip to content
Woman helping man play pool

Ryan Reynolds debuts Hims ED ad that’s ‘not about Rob McElhenney’ on Jimmy Kimmel

Modern Marketing

POC woman empowering other women in the workplace
Work & Wellbeing

B2B buyers are more ‘woke’ than typical American consumers, study finds

travis poulson running across a football field
Modern Marketing

Liquid Death promotes Indianapolis Colts ‘water boy’ to hydration god

Pokemon2
Media

Ads of the Week: 3D Pokémon take over Tokyo and Ford drops a horror film

More Latest

Latest

  • Modern Marketing
  • Agency Business
  • Creativity
  • Media
  • Work & Wellbeing
  • Digital Transformation
  • Future of TV
TheDrum
Member Exclusive
Man holding iPhone
Data & Privacy

What you need to know about WhatsApp’s 3 new privacy features

Image
Coca-Cola

Coke launches 'dream-flavored' soda

Woman helping man play pool
creative works

Ryan Reynolds debuts Hims ED ad that’s ‘not about Rob McElhenney’ on Jimmy Kimmel

POC woman empowering other women in the workplace
B2B Marketing

B2B buyers are more ‘woke’ than typical American consumers, study finds

travis poulson running across a football field
Sports Marketing

Liquid Death promotes Indianapolis Colts ‘water boy’ to hydration god

Pokemon2
creativity

Ads of the Week: 3D Pokémon take over Tokyo and Ford drops a horror film

Marketing lessons from recessions
Opinion

Why a recession is the time to double down on brand

Dicks Sporting Goods
creative

Dick’s Sporting Goods ad features couple in doppelganger dance-off

Planters
celebrity endorsement

Planters nuts offer mullet makeovers to fans willing to face the chop

O2
travel

O2 burnishes its roaming credentials with luxury airport lounge

TheDrum
Member Exclusive
Bank of England
economy

Higher interest rates are coming: here’s how they hurt ad agencies, clients and M&A

HP1
Ad of the Day

Ad of the Day: Harry Potter books get an artistic revamp to mark 25th anniversary

MLY&R won Network Agency of the Year at The Drum Agency Business Awards 2021
The Drum Agency Business Awards

‘There isn’t always an RFP that defines us’: VMLY&R chief details growth strategies

Lego-Beautiful2
creative

To celebrate Lego’s 90th birthday, here’s 5 of its best ads

Pretty Little Things
ASA

ASA warns Pretty Little Thing not to sexualize teen models after Alabama Barker ads

More Awards Case Studies

Awards Case Studies

Rocketmill
Agency Business

‘Saying no can be more important than yes’: how Rocketmill expanded with no burnout

GP roses
The Drum Awards

The Drum Awards Grand Prix round-up: all the 2022 golden gongs so far

chip shop winners
The Drum Chip Shop Awards

Unapologetically creative: The Chip Shop Awards 2022 winners revealed

Johnnie Walker
The Scottish Design Awards

Scottish Design Awards marks 25 years with BRC Imagination Arts, Pim-Pam & Form Digital

McDonalds 3 fries
McDonald's

How McDonald’s fooled a nation with ‘Three Fries’ and drove app downloads

Pantene RNIB
Pantene

How Pantene put the visually impaired community at the heart of its content

Alessia Cara
entertainment

How Zerotrillion and Alessia Cara revitalized Niagara Falls’ tourism industry

More Member Exclusives

Member Exclusives

TheDrum
Member Exclusive
Man holding iPhone
Data & Privacy

What you need to know about WhatsApp’s 3 new privacy features

TheDrum
Member Exclusive
Bank of England
economy

Higher interest rates are coming: here’s how they hurt ad agencies, clients and M&A

TheDrum
Member Exclusive
A still from TBWA\Bolt's CNY campaign for BMW
TBWA

Soon, 50% of TBWA APAC’s revenue will come from stuff it wasn’t doing two years ago

TheDrum
Member Exclusive
Mark Penn
financial results

‘Confidence is high’: Stagwell’s Mark Penn shrugs off economic woes

Explore all

Latest Creative Works

in partnership with Adobe

  • Global Leaderboard
  • Ad of the day
  • Ad of the week
  • Submit your work
303 MullenLowe

Queens on the edge by 303 MullenLowe

Overall Rating
0/5 Vote
Truant London

Talented Ladies Club: #PayFair by Truant London

Overall Rating
5/5 Vote
Havas

The Association for the Promotion of Child Safety: Heavy Silence by Havas

Overall Rating
5/5 Vote
Gap

Gap: Yeezy Gap Engineered by Balenciaga by Gap

Overall Rating
5/5 Vote

For The Stay by TBWA\Chiat\Day New York

Overall Rating
4/5 Vote

Amazon: That Reading Feeling Awaits by Droga5 London

Overall Rating
5/5 Vote
Uncommon

ITV: The Break Through by Uncommon

Overall Rating
5/5 Vote
McCann

Beefeater Gin: The Spirit of London: Next Wave by McCann

Overall Rating
2/5 Vote
More Open Mic Opinion & Insights

Open Mic Opinion & Insights

This promoted content is produced by a publishing partner of Open Mic. A paid-for membership product for partners of The Drum to self-publish their news, opinions and insights on The Drum - Find out more

dentsu UK & Ireland

How to think customer first as you recession-proof your marketing strategy

Yieldmo

How to target your audience without third party cookie data

Taboola

The secret to surviving a recession? Keep advertising – here’s how

Aprais

Trust is the magic ingredient for strong business relationships - here's how to create it

Beanstalk

Brand licensing: A recession-proof marketing tool hiding in plain sight

Leadfamly

How playable experiences improve customer engagement and retention

Channel Factory

Research highlights similarities between US and UK social media users’ behaviors

Nextdoor

How brands can create meaningful connections with consumers during a cost-of-living crisis

More The Drum Network

The Drum Network

The Drum Network is a global membership club for agency leaders, sharing their expertise with the wider industry. Learn more

frog consider how inflation costs are impacting product portfolios. Image: Sara Kurfess/Unsplash
The Drum Network

Think simple, win big: 3 tips for managing a product portfolio in an era of uncertainty

BECG question whether WFH culture is here to stay in light of recent comments. Image: Chris Montgomery/Unsplash
The Drum Network

Stop arguing about Malcolm Gladwell’s home working comments. We’re all missing the poi...

Rawnet on how marketers can embrace changes to Google Analytics. Image: Myriam Jessier/Unsplash
The Drum Network

GA4: how to get ready for the next generation of Google Analytics

frog weighs in on whether taking things in-house enhances commercial success. Image: Kristin Wilson/Unsplash
The Drum Network

Don’t fight, but rethink the in-housing hype

frog look at the evolution of modern brands and provide a guide for marketers wanting to improve. Image: Nik Magpyhro0aa/Unsplash
The Drum Network

How modern brands grow: evolving into a new space

Transmission look at the evolution of creativity in the B2B marketing space. Image: Charles Deluvio/Unsplash
The Drum Network

The state of B2B creativity: calling all creative leaders

Vertical Leap on how to make the most of updates to the Google Maps app. Image: Henry Perks/Unsplash
The Drum Network

Five new features in Google Maps you need to know about

The Good Marketer on optimizing Instagram and implementing an advertising strategy. Image: Solen Feyissa Kwza/Unsplash
The Drum Network

Tips for creating an Instagram advertising plan

More Opinion

Opinion

Marketing lessons from recessions
Opinion

Why a recession is the time to double down on brand

Hand holding compass in cold environment
Opinion

Creative agencies are devolving into one-stunt shops

HBO Max and Discovery+ folded into one mega streamer
Opinion

Warner Bros Discovery ‘wrong’ to merge HBO Max and Discovery+

people looking at their phones
Opinion

How brands can authentically leverage BeReal

A tower viewer in front of a hilly landscape
Opinion

How to find (and keep) new business in the face of a recession

Human silhouette behind data
Opinion

The human behind the data: how to create meaningful connections through a modern CRM

Piggy bank collage
Opinion

Recession-proof your ad spend with these 3 tips

Problem Solved.

Follow Us On Twitter Follow Us On Facebook Follow Us On LinkedIn Follow Us On Instagram Follow Us On Youtube
About Advertise with us Calendar Careers Contact Privacy Terms & Conditions Sitemap

© Carnyx Group Ltd 2022 | The Drum is a Registered Trademark and property of Carnyx Group Limited. All rights reserved.