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Ad Club honoree Jessica McGlory on finding passion and unlocking something ‘truly special’

Work & Wellbeing

Keith Weed
Work & Wellbeing

Keith Weed urges marketers to stick by diverse ads but 65% fear they’re getting it ‘wrong’
steak
Modern Marketing

Steak-umm releases spoof beef sheets to stake claim on vegan bedding market
Matt Damon crypto
Modern Marketing

Kim Kardashian and Matt Damon convinced you to buy crypto? The danger of the celeb sell
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Latest

Hallam considers how switching software can help marketers stand out.
Opinion

Software as a service has a branding problem
Diego Boneta talking to himself in the mirror while wearing a white Old Spice robe
old spice

Luis Miguel star Diego Boneta sprays on the charm in new Old Spice campaign
Walmart
walmart

Walmart ‘Juneteenth’ ice-cream sparks accusations of commercial exploitation
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Facebook

Meta opens access to its political ad targeting data
The Glenlivet Break The Stereotype campaign
whisky

The Glenlivet supplants Google searches to end whisky stereotypes
Volkswagen
volkswagen

Volkswagen plugs electric vehicles on ITV Movies by subverting Hollywood classics
McDs.
Opinion

As McDonald’s and Starbucks exit Russia entirely, what IP problems do remaining brands f...
klarna.jpg
financial services

Klarna lays off 10% of its staff amid dwindling consumer confidence
WC1
creative

‘It was a dream brief’: the story behind that ‘Wagatha Christie’ print ad by Butte...
AT1
Ad of the Day

Ad of the Day: illustrated heartburn film takes viewers on an acid trip
Matt Damon crypto
Opinion

Kim Kardashian and Matt Damon convinced you to buy crypto? The danger of the celeb sell
Image
Career

Ad Club honoree Jessica McGlory on finding passion and unlocking something ‘truly specia...
steak
Vegetarian

Steak-umm releases spoof beef sheets to stake claim on vegan bedding market
tesco
Tesco

F&F brings back ‘I only popped in for...’ concept for first post-Covid summer campaign
Keith Weed
Diversity and inclusion

Keith Weed urges marketers to stick by diverse ads but 65% fear they’re getting it ‘wr...
More Awards Case Studies

Awards Case Studies

DDA2022 WWF
The Drum Awards

The trends behind The Drum Design Awards’ 2022 shortlist
The Guardian
The Drum Awards

The Drum Awards for Design: Agency of the Year nominations announced
chip Shop
The Drum Awards

Big ideas for small spaces: the best shop window postcard advertising
TDS title
The Drum Show

The Drum Show: examining the industry’s latest creative trends
toms
The Drum Awards

How Screenshot relaunched purpose-led brand Toms for a new generation
Gay Times goes digital first
lgbtq

Inside the digital-first strategy of Gay Times
hello magazine
The Drum Awards

How Hello! rode a wave of interest in royalty and Brit celebs to crack America
More Member Exclusives

Member Exclusives

TheDrum
Member Exclusive
berlin in the sunshine
Adam&EveDDB

As it opens in Berlin, Adam & Eve argues case for physical offices
TheDrum
Member Exclusive
fortune cookies in a row
Digital Advertising

Between China and the end of the cookie, advertisers need more than one master plan
TheDrum
Member Exclusive
advergaming
Gaming

Is it time for brands to take ‘advergames’ seriously again?
TheDrum
Member Exclusive
Asics
Asics

‘We love winning, but not at all costs’: Asics on offering athletes mental health aid
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Latest Creative Works

in partnership with Adobe

Just Eat: Did Somebody Say by McCann
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4/5 Vote
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Butterkist: Go Grab The Butterkist by St Luke's
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5/5 Vote

Libresse: Intimawear by Mother
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3/5 Vote

Weetabix: Wolf by BBH
Overall Rating
5/5 Vote

Nike: 50th Anniversary by Spike Lee
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5/5 Vote

ITV: Britain Get Talking by Uncommon
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5/5 Vote
G1

Guinness: Looks Like Guinness by AMV BBDO
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5/5 Vote

Marshmallow: It’s surreal-ly sweet by 20something by 20Something
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1/5 Vote
More Open Mic Opinion & Insights

Open Mic Opinion & Insights

This promoted content is produced by a publishing partner of Open Mic. A paid-for membership product for partners of The Drum to self-publish their news, opinions and insights on The Drum - Find out more

Depositphotos

Which key creative trends can help you achieve your business goals and why?
Bloomreach

Why email still presents so many opportunities for marketers
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How the cloud can improve your marketing measurement
True Digital

What are the different UX maturity levels and how can you improve yours?
Nextdoor

Top 6 ways that brands can improve their local marketing
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How can your DTC brand stand out in a crowded marketplace?
Ogury

To retain adtech talent, you must future-proof the workforce
Honcho

How to grow your business using TikTok Shop
More The Drum Network

The Drum Network

The Drum Network is a global membership club for agency leaders, sharing their expertise with the wider industry. Learn more

Jellyfish imagine what the future of social shopping looks like.
The Drum Network

Social’s shoppable revolution: where to start
Emerging Communications on how Chinese brands are adapting to life post-pandemic.
The Drum Network

Marketing in China post-pandemic: leveraging new social consumption
Freedman on how brands can better embrace cultural diversity.
The Drum Network

What can brands do to improve and harness cultural diversity?
Soap Media outline the five steps needed for becoming a Google Elite partner.
The Drum Network

How to become a Google Elite Partner in 5 steps
Jack Morton consider the evolution of the metaverse and how brands can get involved.
The Drum Network

Building brand experiences in the metaverse: debunking 5 myths
AgencyUK consider the best way to optimize video performance.
The Drum Network

One size doesn’t fit all when it comes to video performance
A wind-up robot
The Drum Network

Gaming shows brands how to humanize consumers
Admind on how brands can make the most of the gaming space.
The Drum Network

Creating Discord: decentralized advertising on gamers’ favorite channel
More Opinion

Opinion

Hallam considers how switching software can help marketers stand out.
Opinion

Software as a service has a branding problem
McDs.
Opinion

As McDonald’s and Starbucks exit Russia entirely, what IP problems do remaining brands f...
Matt Damon crypto
Opinion

Kim Kardashian and Matt Damon convinced you to buy crypto? The danger of the celeb sell
Netflix logo on mobile device
Opinion

An ad-supported Netflix is just what the doctor ordered – here’s how to take advantage
Picture of conference audience
Opinion

Why global marketers should have a seat at the Upfronts
eve online
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How to make ads that gamers don’t actually hate
Mike Lander Column 15
Opinion

Can tech really help you win more RFPs?