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Android on table

Ads are coming to Android lock screens in the US: the industry reacts

Modern Marketing

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Modern Marketing

How Leo Burnett went from ‘underdog’ to triple threat

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Ads of the Week: Bodyform tackles period insomnia and Carlsberg opens underwater pub

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Android on table
android

Ads are coming to Android lock screens in the US: the industry reacts

leo burnett's skyscraper in chicago
Cannes

How Leo Burnett went from ‘underdog’ to triple threat

Advertising decisions can no longer rely on old assumptions about drivers
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Inside Westfield’s mission to ‘redefine the shopping mall as a media owner’

L1
creativity

Ads of the Week: Bodyform tackles period insomnia and Carlsberg opens underwater pub

ads
Artificial Intelligence

John Hegarty leads Genie campaign exploring creative minds

Uniball campaign image of man making art in large open studio space
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Pen maker Uniball writes new chapter as Uni

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creativity

Ad of the Day: El Santo wrestles Stranger Things’ Demogorgon in Flamin’ Hot Cheetos sp...

ManyPets
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Pet insurance ads emphasize feelgood factor of furry friends

coca cola
Coca-Cola

Coca-Cola’s Take On Me-style ad celebrates a fizzy pop revival

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The Drum Awards

2 weeks left to enter The Drum’s PR Awards and the Agency Business Awards

Bodyform
creativity

Inside Bodyform’s new campaign to tackle ‘Periodsomnia’ and start breaking taboos in...

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Birra Moretti

Why Birra Moretti rented a Tuscan villa to encourage its customers to ‘live Italian’

Working parents
working mothers

‘It’s like having 3 jobs’: working moms in programmatic suffering lack of flexibilit...

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Amazon

Kris Jenner endorses Amazon Glow in new ad

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Awards Case Studies

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The Drum Chip Shop Awards

Unapologetically creative: The Chip Shop Awards 2022 winners revealed

Johnnie Walker
The Scottish Design Awards

Scottish Design Awards marks 25 years with BRC Imagination Arts, Pim-Pam & Form Digital

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McDonald's

How McDonald’s fooled a nation with ‘Three Fries’ and drove app downloads

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Pantene

How Pantene put the visually impaired community at the heart of its content

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entertainment

How Zerotrillion and Alessia Cara revitalized Niagara Falls’ tourism industry

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Sports Marketing

Why DP World Tour, Callaway and Marcus Armitage teamed up to brake a world record

allianz
Allianz

How Allianz used return of events as opportunity to elevate women’s sport

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Member Exclusives

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R/GA chief Sean Lyons on why agency is so vulnerable to market pressures

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travel

Can travel platform Trippin capture the consumer zeitgeist with its own agency?

TheDrum
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M&C's 'Double Whammy' poster, revived as part of a letter sent to shareholders this week
M&C Saatchi

Why M&C Saatchi has revived an old Conservative election poster

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Dentsu Group

Dentsu Creative’s Ete Davies reveals master plan to build up new agency brand

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Open Mic Opinion & Insights

This promoted content is produced by a publishing partner of Open Mic. A paid-for membership product for partners of The Drum to self-publish their news, opinions and insights on The Drum - Find out more

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The Drum Network

Debunking influencer marketing myths

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App store optimization: the under-appreciated Holy Grail of mobile marketing

Amplify reviews the changing nature of Cannes Lions and considers this year's festival.
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The Cannes Lions experience: did this year’s festival live up to expectations?

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Covid-19 no longer leads consumer concerns – but it does remain

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Designers – sorry, but you’re not (just) designers anymore

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Can a point-free Wimbledon maintain its appeal for fans and sponsors?

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How brands can target millennials and gen Z: the DIY generation

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Misinformation is causing brands to accidentally take public stances on abortion

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B2B marketers, please stop asking: ‘does it scale?’

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The public’s distrust in politics is an opportunity for brave and decisive brands

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A whole lot of hot air? An outsider's perspective on the big topics at Cannes Lions

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How AVOD can get a seat at the premium ad sales table

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Does brand collaboration make more sense than ever in a Web3 world?

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