The Drum Awards for PR 2022

Live in -h -min -sec

Register Now
See Full Schedule
locks and data

CPRA takes effect Jan. 1: Experts warn the ad ecosystem is about to change

Modern Marketing

Building with greenery
Modern Marketing

​​Sutton’s law: navigating the messy politics of agencies and fossil fuel clients
"12 days of oscar" title card
Modern Marketing

US Ad of the Day: Oscar Mayer celebrates ‘12 Days of Oscar’
Spotify05
Creativity

Ads of the Week: Spotify Wrapped returns and Arsenal re-sign Ray Parlour
Awards Case Studies See all

The no.1 place to discover the best work from around the world and read the success stories behind award-winning work

title card that says "furnishing the cotsworld company with non-branded organic traffic"
How Reddico boosted The Cotsworld Company’s non-branded, organic traffic
title card
How NYU Langone Health and Deloitte Digital nixed New York’s Covid fears
title card that says "venom - let there be carnage"
A closer look at ‘Venomization’ from Sony Pictures Entertainment India
Tim Hortons
Christmas

Ad of the Day: goose migration story helps Tim Hortons raise refugee funds
Pizza Hunt
Gaming

Pizza Hut streamers invade Call of Duty with free food

The billboard has been unveiled to coincide with the launch of ITV's new streaming platform
ooh

ITVX butters up viewers with popcorn dispensing billboard
GP roses
The Drum Awards

The Drum Awards Grand Prix round-up: all the 2022 golden gongs

Bupa
Health

How climate change became a cornerstone of Bupa’s healthcare messaging
TheDrum
Member Exclusive
A car parked on a Monopoly board
financial results

What the latest quarterly earnings tell us about holding companies in 2023
The Guggenheim Museum Blibao
The Drum Network

Technology is narrowing inspiration: why designers need more than the internet
Disney+ launches its ad-funded tier
Disney

Disney+ now has ads: here’s what brands need to know
title card
The Drum Awards

How NYU Langone Health and Deloitte Digital nixed New York’s Covid fears
British Army
British Army

British Army sets gender stereotypes in its sights with an award-winning campaign
title card that says "venom - let there be carnage"
Awards Case Studies

A closer look at ‘Venomization’ from Sony Pictures Entertainment India
man holding a flag
The Drum Awards

Human Rights Campaign and VLMY&R’s award-winning ‘Reality flag’ uncovered
UEFA
UEFA

How UEFA steered Women's EURO 2022 to record-breaking audiences
woman with paper
The Drum Awards for Digital Industries

How Nivea and Publicis One Touch re-established ‘The Value of Touch’

title card that says "worship yourself"
The Drum Awards

How Razorfish saved and revived Church & Dwight’s Nair
title card that says "furnishing the cotsworld company with non-branded organic traffic"
The Drum Awards for Digital Industries

How Reddico boosted The Cotsworld Company’s non-branded, organic traffic
TheDrum
Member Exclusive
A car parked on a Monopoly board
financial results

What the latest quarterly earnings tell us about holding companies in 2023
TheDrum
Member Exclusive
Larry David wearing a handlebar moustache, in front of an early lightbulb
Cryptocurrency

After FTX fiasco, ad agencies are rethinking relationships with crypto clients
TheDrum
Member Exclusive
1
direct mail

With costs rising, direct mail agencies are considering paper cuts
TheDrum
Member Exclusive
A king on a chess board
WFA

Is the client still king? More agencies are pushing back on client requests, finds WFA
Explore all

Latest Creative Works

National Lottery: Christmas Love Story by Adam&EveDBB
Overall Rating
4/5 Vote

eBay: World of Passions by Dude
Overall Rating
4/5 Vote

Guinness: Brothers by AMV BBDO
Overall Rating
5/5 Vote

Call of Duty: Modern Warfare II by Activision
Overall Rating
4/5 Vote

Department for Opportunities: Stay Down by Creature
Overall Rating
5/5 Vote
BA01

British Airways: A British Original by Uncommon
Overall Rating
4/5 Vote

Ocean Spray: Power Your Holidays by Orchard Creative
Overall Rating
4/5 Vote
Match02

Match: Do You. Until You Find Someone Worth Doing by Mojo Supermarket
Overall Rating
4/5 Vote
More Open Mic Opinion & Insights

Open Mic Opinion & Insights

This promoted content is produced by a publishing partner of Open Mic. A paid-for membership product for partners of The Drum to self-publish their news, opinions and insights on The Drum - Find out more

Anzu

How in-game advertising can engage audiences during large sporting events
accessiBe

Top 4 tips for a successful website launch that everyone can enjoy
Aprais

What the beautiful game can teach us about effective teams
PubMatic

We're already in a cookieless present - here's how marketers can capitalize
WaterBear Network

What will 2023 hold for brand activism?
Bloomreach

What is the personalization and privacy paradox and how can brands navigate it?
Depositphotos

Digital ownership trends 2023: Why charitable NFT sales will rise despite NFT decline
Analytic Partners

Performance is clouding advertisers' judgement - here's how to balance spend instead
More The Drum Network

The Drum Network

The Drum Network is a global membership club for agency leaders, sharing their expertise with the wider industry. Learn more

The Guggenheim Museum Blibao
The Drum Network

Technology is narrowing inspiration: why designers need more than the internet
Architectural drawings
The Drum Network

Brand strategy 101: 4 benefits of good brand architecture
Cyber-Duck's #AllIWantForDigital campaign
The Drum Network

It's time to take digital inclusion more seriously
The Stone Island logo
The Drum Network

Brands are the new bands: music, logos and semiotics for marketers
Selfie stick
The Drum Network

Is BeReal the beginning of a less glamorous age for social media?
Twitter on smartphone
The Drum Network

Twitter 2.0, blue checks and the Mastodon alternative: what's next for the bird app?
Camera capturing tiny lego man
The Drum Network

How to centralize data and get closer to your audience
Augmented reality smartphone app
The Drum Network

5 basic principles for getting better results from AR marketing
Building with greenery
Opinion

​​Sutton’s law: navigating the messy politics of agencies and fossil fuel clients
Image
Opinion

Tips for complying with NYC’s salary transparency law
purse
Opinion

What brands must learn from Balenciaga’s bungled crisis
Woman looking into telescope illustration
Opinion

2023 trend watch: a pivotal year in commerce, streaming and authenticity for marketers
Traffic cones
Opinion

It’s time for brands to reassess how they define ‘safety’ and ‘suitability’
Golden Gate bridge in daytime
Opinion

Silicon Valley’s loss could be adland’s gain amid tech talent exodus
Plastic soldier figurines
Opinion

3 ways the data privacy wars could pan out – and how marketers can navigate each scenari...