The Drum Awards for Experience 2022

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The Drum Awards: The Drum Awards for Experience 2022

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The Drum Awards for Experience 2022

Presenters and Guests

Cameron Clarke

The Drum, editor

Diane Young

The Drum, co-founder & ceo

Presenters and Guests

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Awards Case Studies See all

The no.1 place to discover the best work from around the world and read the success stories behind award-winning work

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How Carousell set the circular economy revolving with #TrashtoTreasure
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How Wendy’s New Zealand used weather data to quench its sales goals
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How Pepsodent used AI to get Indonesia to brush up on its oral hygiene
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‘Small businesses need to resist’: agency leaders respond to Keurig Dr Pepper pay term...
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Why the Stories format is transforming mobile user engagement for brands
GP roses
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The Drum Awards Grand Prix round-up: all the 2022 golden gongs

Bear
film

What the viral Cocaine Bear trailer teaches marketers about the power of absurdity
cookies
holiday

US Ad of the Day: Montefiore Einstein shows the power of healing and the holidays
RNIB GP B2B
The Drum B2B Awards

The&Partnership and HeyLetsGo among winners at The Drum Awards for B2B 2022
tiktok
The Drum Awards

How TikTok and the New York Times teamed up to boost small business ad demand
EV car content
The Drum Awards

How LeasePlan beat lead and sales targets in the tough electric vehicles market
AI brain
Artificial Intelligence

Interview with an AI: ChatGPT says ‘consider the risks of using AI in advertising’
Augmented reality smartphone app
The Drum Network

5 basic principles for getting better results from AR marketing
Clothing rail
The Drum Network

David v Goliath: sustainable brands have found the weak spots of fast fashion giants
Two esports stars model the Excel kits complete with EE branding
esports

EE is trying to make gaming as ‘healthy and inclusive’ as possible
Patron
Ad of the Day

Ad of the Day: Patrón uses music to spotlight handcrafted tequila process

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‘Clienteling’: a point of view, tailored to you
TheDrum
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direct mail

With costs rising, direct mail agencies are considering paper cuts
TheDrum
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A king on a chess board
WFA

Is the client still king? More agencies are pushing back on client requests, finds WFA
TheDrum
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Oliver agency's next chief executive, Amina Folarin
leadership

From chief people officer to CEO: Oliver’s Amina Folarin talks leadership empathy
TheDrum
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recession

Thinking of starting an agency during the recession? Read this first
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National Lottery: Christmas Love Story by Adam&EveDBB
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The Drum Network is a global membership club for agency leaders, sharing their expertise with the wider industry. Learn more

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2023 trend watch: a pivotal year in commerce, streaming and authenticity for marketers
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It’s time for brands to reassess how they define ‘safety’ and ‘suitability’
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Silicon Valley’s loss could be adland’s gain amid tech talent exodus
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PepsiCo design chief: ‘The future of design is all about human-centricity’