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Jake Gyllenhaal making JUST Egg in his kitchen

Jake Gyllenhaal & Serena Williams promote the superstar powers of Just Egg’s plant-based eggs

Modern Marketing

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Modern Marketing

An ad-supported Netflix is just what the doctor ordered — here's how to take advantage

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Modern Marketing

Gucci launches global gaming academy with a keen focus on mental health

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Future of TV

Global marketers should have seat at the Upfronts

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Jake Gyllenhaal making JUST Egg in his kitchen
Just Eat

Jake Gyllenhaal & Serena Williams promote the superstar powers of Just Egg’s plant-based...

Netflix logo on mobile device
Opinion

An ad-supported Netflix is just what the doctor ordered — here's how to take advantage

Steph
The Judges’ Club

The Judges’ Club: Meet Gymshark’s head of brand partnerships and PR Steph O’Neill

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Gucci

Gucci launches global gaming academy with a keen focus on mental health

AMV Open
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AMV BDDO launches disability inclusion service

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Lego encourages kids to ‘brick the rules’ and nurture their imagination

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Opinion

Global marketers should have seat at the Upfronts

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Help The Drum name the ‘Brand of the Year’ at the 2022 Marketing Awards

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The Drum Awards

The trends behind The Drum Design Awards’ 2022 shortlist

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Apple TV+

AppleTV+ grows streaming footprint with Prehistoric Planet launch

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Ad of the Day

Ad of the Day: Burger King Mexico captures candid shots of people eating its ‘clean’ m...

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Adam&EveDDB

As it opens in Berlin, Adam & Eve argues case for physical offices

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High Noon cracks open biggest marketing effort as canned cocktail competition heats up

TV Talks
TV Talks Podcast

TV Talks Podcast: Inside Go Compare's love/hate relationship with mascot Gio Compario

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NBC Universal

With Peacock soaring, NBCU & Target brighten the spotlight on filmmakers of color

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Awards Case Studies

DDA2022 WWF
The Drum Awards

The trends behind The Drum Design Awards’ 2022 shortlist

The Guardian
The Drum Awards

The Drum Awards for Design: Agency of the Year nominations announced

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The Drum Awards

Big ideas for small spaces: the best shop window postcard advertising

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The Drum Show

The Drum Show: examining the industry’s latest creative trends

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How Screenshot relaunched purpose-led brand Toms for a new generation

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How Hello! rode a wave of interest in royalty and Brit celebs to crack America

Gay Times goes digital first
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Inside the digital-first strategy of Gay Times

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TheDrum
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berlin in the sunshine
Adam&EveDDB

As it opens in Berlin, Adam & Eve argues case for physical offices

TheDrum
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Digital Advertising

Between China and the end of the cookie, advertisers need more than one master plan

TheDrum
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Gaming

Is it time for brands to take ‘advergames’ seriously again?

TheDrum
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Asics

‘We love winning, but not at all costs’: Asics on offering athletes mental health aid

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McCann

Just Eat: Did Somebody Say by McCann

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Butterkist: Go Grab The Butterkist by St Luke's

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Libresse: Intimawear by Mother

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Weetabix: Wolf by BBH

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Nike: 50th Anniversary by Spike Lee

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ITV: Britain Get Talking by Uncommon

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Guinness: Looks Like Guinness by AMV BBDO

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Marshmallow: It’s surreal-ly sweet by 20something by 20Something

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Open Mic Opinion & Insights

This promoted content is produced by a publishing partner of Open Mic. A paid-for membership product for partners of The Drum to self-publish their news, opinions and insights on The Drum - Find out more

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How the cloud can improve your marketing measurement

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What are the different UX maturity levels and how can you improve yours?

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Top 6 ways that brands can improve their local marketing

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How can your DTC brand stand out in a crowded marketplace?

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To retain adtech talent, you must future-proof the workforce

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How to grow your business using TikTok Shop

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Why data analysts often cannot do what they were hired for

More The Drum Network

The Drum Network

The Drum Network is a global membership club for agency leaders, sharing their expertise with the wider industry. Learn more

Emerging Communications on how Chinese brands are adapting to life post-pandemic.
The Drum Network

Marketing in China post-pandemic: leveraging new social consumption

Freedman on how brands can better embrace cultural diversity.
The Drum Network

What can brands do to improve and harness cultural diversity?

Soap Media outline the five steps needed for becoming a Google Elite partner.
The Drum Network

How to become a Google Elite Partner in 5 steps

Jack Morton consider the evolution of the metaverse and how brands can get involved.
The Drum Network

Building brand experiences in the metaverse: debunking 5 myths

AgencyUK consider the best way to optimize video performance.
The Drum Network

One size doesn’t fit all when it comes to video performance

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The Drum Network

Gaming shows brands how to humanize consumers

Admind on how brands can make the most of the gaming space.
The Drum Network

Creating Discord: decentralized advertising on gamers’ favorite channel

Receptional on how and why the world of online betting needs to up its game.
The Drum Network

Will betting become a richer experience in the metaverse?

More Opinion

Opinion

Netflix logo on mobile device
Opinion

An ad-supported Netflix is just what the doctor ordered — here's how to take advantage

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Opinion

Global marketers should have seat at the Upfronts

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Opinion

How to make ads that gamers don’t actually hate

Mike Lander Column 15
Opinion

Can tech really help you win more RFPs?

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Opinion

4 ways for B2B marketers to future-proof their strategies ahead of cookie deprecation

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Opinion

The new playground: why we need to re-architect the internet to prioritize child privacy

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Opinion

What audio advertising opportunities are there in gaming?

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