E0 The Great Marketing Declutter: moving from struggle to success

Creative brand marketing | Apr 13, 2022

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Marketers today face mounting pressure after a wave of unprecedented disruption. Research from Accenture identified three distinct groups of marketers: the survivors, the strivers and the thrivers. In this video, Michele McGrath, chief client officer at Accenture Interactive, is joined by ex-Formula 1 CMO, Ellie Norman, to discuss advice for those in survivor mode, the power of having the right connections, and why having a support network who will give advice and care for you is key.