The Great Marketing Declutter: moving from struggle to success
Creative brand marketing
| Apr 13, 2022
Marketers today face mounting pressure after a wave of unprecedented disruption. Research from Accenture identified three distinct groups of marketers: the survivors, the strivers and the thrivers.
In this video, Michele McGrath, chief client officer at Accenture Interactive, is joined by ex-Formula 1 CMO, Ellie Norman, to discuss advice for those in survivor mode, the power of having the right connections, and why having a support network who will give advice and care for you is key.