The Drum Awards for Marketing - Extended Deadline

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Media Summit and Data | Nov 8, 2022

In an increasingly fragmented digital ecosystem, connecting the dots across different channels is more challenging than ever. At the same time, longstanding approaches are facing increasing scrutiny. How can brand marketers gain a holistic view of their omnichannel campaigns in all regions to truly understand everything from production ROI to diversity and accessibility of their creative assets. How are today’s leading marketers and publishers working toward developing apples-to-apples, cross-platform measurement frameworks built for a privacy-obsessed, rapidly-evolving world?
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The Ken Hein Show

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8 more episodes +

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