Future-proofing your advertising strategy for a cookie-free climate

APAC Trends Briefing and Technology

Sponsored by
The ticking clock on third-party cookies is getting louder. Advertisers who are late in developing a workable addressability strategy risk their targeting, personalization and measurement capabilities when third-party cookies are depreciated. But the cookie countdown is an opportunity for APAC advertisers to create even more sophisticated strategies which better suit the industry’s ever-evolving maturity – and there’s still time to get there.
About the show

More Episodes