S1:E4 An interview with Qatar Airways’ first metahuman cabin crew

On the Scene and On the Scene | Aug 4, 2022

The Drum goes on the scene for an exclusive interview with Sama – the travel industry’s first metahuman cabin crew member – to explore Qatar Airways’ first virtual metaverse experience, QVerse. Sama explains how this virtual realm is transforming the customer experience for the brand and gives us a glimpse of the airline's future plans in this space.
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