Categories Marketing Agencies Creative Media Sustainability Technology

VOD

Channel 4 blurs linear and digital brand identities

02 Nov 2022

3 min read
All 4 no more as Channel 4 unites portfolio under single brand
Channel 4
BARB

06 Sep 2022

2 min read
Barb seeks industry consensus on ‘television-like’ content to guide measurement expans...
BARB
FInecast Article Image

04 Aug 2022

5 min read

Sponsored

A new way of reaching audiences needs a new way to measure ad effectiveness
Promoted
First Direct

01 Jul 2022

2 min read
Channel 4 introduces ‘Essentials’ sponsorship tier as demand swells
Channel 4
TV

20 Jan 2022

6 min read
What’s shaking up the world of TV for media buyers in 2022?
Opinion
itv

11 Nov 2021

2 min read
ITV adds new personalization tools to its Planet V addressable TV platform
Addressable TV
RTL Industry Insight Header

09 Nov 2021

6 min read

Sponsored

What will the video market look like in 2022?
Promoted
Channel 4

23 Aug 2021

3 min read
Channel 4 first UK broadcaster to embrace real-time bidding on VOD inventory
Programmatic
Samsung TV Plus

20 Jan 2021

4 min read

Sponsored

Samsung CTV: Taking the guesswork out of targeting and reporting
Promoted

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024