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Uber

Uber is an American multinational ride-hailing company offering services that include peer-to-peer ridesharing, ride service hailing, food delivery (Uber Eats), and a micromobility system with electric bikes and scooters. The company is based in San Francisco and has operations in over 785 metropolitan areas worldwide.

It aggressively pursues profit and has pushed into on-car advertising to try and unlock more value from each ride.

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Lessons from the last crash: which brands will be undercut in the new recession?

Will Uber and Lyft's car-top ad pivot open a data gold mine?

Uber raids Google (again) for European marketing boss

Uber sells off underperfoming UberEats in India to Zomato

OnePlus, Uber and Oppo among 'most innovative' brands using Twitter in APAC

‘Passenger safety is at risk’: Will Uber’s latest blow from TfL undermine its brand?

Uber hires UK boss in Melinda Roylett as TfL face off continues

Two weeks since mass layoffs, Uber names Google vet as VP of global marketing

Why Uber fired 400 marketers

Uber's latest campaign puts its driver partners back in the driver's seat

Uber Air looks to the skies to start aerial ridesharing by 2023 with CGI campaign

Uber’s CMO Rebecca Messina is out after less than a year

Tourists are invited to dive into the Great Barrier Reef with rideshare submarine scUber

Uber ad emulates flight safety videos to dispel risk concerns

The Drum Network

Uber calls for more Blue Plaques celebrating women

Didi Chuxing axes jobs in China as it readies for launches in Chile and Peru

Coca-Cola and UberEats offer free dinner delivery to those who work Christmas Eve

The Drum Advertising Awards

Blood is the new normal: AMV BBDO wins big at The Drum Advertising Awards 2018

Uber hit by £900k fine over hacking complicity

Uber appoints MullenLowe London for ad campaign

Has Grab's digital monopoly caused customer experience issues?

Ads We Like: Rebel Wilson and Ruby Rose share a meal in Uber Eats tongue-in-cheek campaign

Uber seeks agency for driver recruitment campaign in London

Uber picks up $148m fine over hacking cover up

Promoted

'Cyber-readiness should be treated like a fire drill' UKFast CEO warns brands

Uber rebrands less than two years after its last effort

Uber hails first-ever CMO: Coca-Cola vet Rebecca Messina

Uber hires first chief privacy officer as it continues brand clean up

Uber fails to shake off gender discrimination accusations amid fresh investigation

Uber COO under fire over racially insensitive remarks

DLF shopping malls says digital brands like Uber can enhance offline shopping experiences

Uber wins back London licence following TfL battle as it continues on road to brand recovery

Didi Chuxing continues international expansion with Australian launch

Uber to splurge on advertising with $500m mea culpa

evening standard

Evening Standard denies taking cash from Uber and Google for ‘favourable’ news coverage

Uber and Facebook are learning the hard way that saying 'sorry' is costly business