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Latest marketing and advertising news for telcos, including insights and opinions.

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Vodafone Idea ad takes on the serious topic of underemployment with a humorous twist

Circles.Life boost its presence in Australia through partnership with Optus

Singtel partners with AIA to launch wellness platform StepUp

Circles.Life announces expansion into five Asia Pacific markets, including Taiwan and Australia

Singapore telco giants tipped to consolidate their business as smaller players enter the market

Indian mobile network Jio sees user base continue to ascend ahead of its rivals

Sprint sells mobile ad firm Pinsight Media to InMobi

Why Circles.Life messed with Singaporeans' favourite dish to get their attention

Telcos in Asia Pacific commit to building and growing eSports ecosystem in the region

Starhub sheds 300 employees to carry out its strategic transformation plans

Freedom Mobile taps Will Arnett to show Canadians they can get more data for less

Circles.Life plugs into Adobe Experience Cloud to get the most out of its audience data

Circles.Life unveils 'brick phones' to show why smartphones without data are useless

Ad of the Day: Singtel jokes about clingy relationships in new ad featuring real-life celebrity...

Ad of the Day: Optus teams with Cuba Gooding Jr for iPhone excitement guide

Where is the empathy in Singapore’s advertising?

Indonesian telco 3’s digital strategy gets a leg up from Postr

Digital Transformation

How Indonesian operator Telkomsel ran its 14 month digital transformation journey

Amobee and Turn is committed to providing marketers with transparency, says Amobee CEO Kim...

Telcos know the potential in mobile advertising, but premium content is still key, notes Havas...

Singtel-owned Amobee buys Turn in a deal worth $310m

The Drum Network

Jawwy appoints London Advertising to integrated launch campaign

mobile advertising

Tesco Mobile inks mobile advertising deal to deliver ‘extra value’ to customers