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Socialbakers

Latest marketing and advertising news for Socialbakers, including insights and opinions.

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Unsung Heroes - the account manager: Jeraldine Phneah, Socialbakers

Xiaxue on fake followers, brand safety and imposing regulations on influencers

Canon Oceania's Nina Spannari on why social media is crucial for the brand

13 February 2018

Who's winning the late night wars on YouTube? (exclusive)

Takeaways from Found Remote’s Prediction Preview with MTV

03 December 2015

Social TV: What to look for in 2016

02 December 2015

Which media companies will respond to you on Twitter?

US brands ignore 80% Twitter questions but answer on Facebook

Socialbakers and Lenovo create tool to help brands put social marketing performance into context

23 October 2014

Socialbakers acquires EdgeRank Checker as company looks to cement its US footprint

Over half of all social customer care queries are now directed at Twitter

22 January 2014

Argos most socially devoted Facebook brand, while Moët & Chandon leads for engagement

10 December 2013

Socialbakers appoints Neil Weston as chief operating officer

18 November 2013

Infographic: Telecom, retail and electronics top industries for social customer demand

25 October 2013

Virgin Media is most socially engaged Facebook brand

13 September 2013

Infographic: Fashion, auto and e-commerce best for interactions on Facebook

06 September 2013

Infographic: True Blood’s social growth during Season 6

Mondays and Fridays best to post on Facebook to get engagement, Socialbakers finds

Tesco, Virgin Media and Vodafone top for Twitter customer service in Q2

Socialbakers appoints Luca Benini as VP of sales for EMEA

At your service: the importance of social media in customer service

Airlines top for engagement with 79% response rate

71% of companies see social customer care as a cost-saver

YouTube videos still miles ahead of Vine and Instagram on Twitter

Photos account for 93% of the most engaging posts on Facebook

Infographic: Socialbakers unveils Twitter shortcuts to help people use Twitter more efficiently

Socialbakers appoints Helen Crowley as VP of global client services

Amazon and food companies top for fans on Facebook, but Canon and Sky News better for engagement

Vine engagement rate on Twitter almost matches that of YouTube, after only six months

Tesco has best performing brand in social customer care on Twitter, with telecoms filling other...

Retail, charity, travel and FMCG all rank highly in Social Brands 2013 shortlist

Facebook loses 2m UK users in six months

Brands increase Facebook response rate by 100% in 3 Quarters

Half of Bieber Twitter fans are inactive or fake

66% of user generated tweets mentioning brands come through mobile

Infographic: 6% of Game of Thrones season 3 Twitter buzz came from the UK