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Product launch

Jason Aldean Wolf Moon bourbon

10 May 2021

6 min read
Country star Jason Aldean on bourbon, branding & the big return of concerts
Product launch
What marketers can learn from Twitter’s most creative launch campaigns

29 Jan 2020

9 min read

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What marketers can learn from Twitter’s most creative launch campaigns
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Five key factors for a successful product launch on Twitter

24 Sep 2019

6 min read

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Prepare for liftoff: Five key factors for a successful product launch
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Lessons from leading brands in getting launches right

25 Jul 2019

3 min read

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Launches matter more now than ever. Lessons from leading brands in getting it right (hint:...
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After the launch of Chinese Tecno smartphones, iVoomi enters the Indian marketing realm and aims for 3-4% market share by mid-2018

25 Apr 2017

2 min read
iVOOMi wants to capture a 4% share of the Indian smartphone market by mid-2018
smartphone
Nostalgia beckons as HMD Global is all set to launch the Nokia 3310 in India by the end of June

25 Apr 2017

2 min read
Nostalgia beckons as HMD Global is set to launch the Nokia 3310 in India
Nokia
Heist Studios logo.

22 Aug 2016

1 min read
Bodywear brand Heist Studios appoints Rapp to launch debut product range
The Drum Network

05 Apr 2016

2 min read
Twitter adds message button to tweets as sharing on DM soars
Twitter

30 Dec 2015

2 min read
Confused.com announces two new toys as part of Ninja Warrior sponsorship
Confused.com

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