Skip to content

Online Video

Latest marketing and advertising news for Online Video, including insights and opinions.

Never miss a beat, sign up to your newsletter

Netflix targets Chinese audiences after inking deal with Alibaba's video site Youku

Tencent Video partners with Vice for youth culture content series

Alibaba grows entertainment portfolio with stake in Chinese online video platform Bilibili...

18 February 2019

Online video subscribers in China to pass 300 million in 2019

12 February 2019

China’s programmatic market set to pass $30bn in 2019 as video continues to grow

12 December 2018

Subscription video on demand (SVoD) set to overtake Pay-TV in Australia

25 November 2018

The Drum Network

The importance of insight-led video strategy

13 November 2018

Netflix commits to diversifying content with slate of new Asian originals

09 November 2018

Tencent to launch wearable video-recording sunglasses

05 November 2018

Youku focuses on sports and dramas in drive to become China’s top online video platform

23 October 2018

TBWA launches video production unit in China to capitalise on booming online video market

01 October 2018

China’s online video market hits 76% penetration, led by Tencent Video and iQiyi

24 September 2018

iQiyi costume drama attracts over 15 billion views

03 September 2018

iQiyi bolsters kids content with Nickelodeon streaming deal

10% of global population use a subscription OTT video service each month

China's online video views nears two hours in 2020, as global views hit one hour

iQiyi launches offline on-demand movie cinemas in China

iQiyi CMO Vivian Wang on how the Chinese video giant is building an entertainment kingdom

Mobile usage to overtake TV this year in China

Chinese video platform iQIYI reveals plans for $2.4bn IPO

Tencent Video paid subscribers pass 62 million

Chinese video site Bilibili reveals IPO plans weeks after a similar move by iQIYI

Alibaba founder Jack Ma stars in short martial arts film by Alibaba Pictures

19 February 2018

China’s video subscription market to pass 220 million this year

22 January 2018

Alibaba-owned video site Youku strikes a deal with Netflix for its ‘Day and Night’ series

30 November 2017

Air New Zealand enlists Katie Holmes and Cuba Gooding Jr. for latest safety video