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NBC

Measuring sticks

23 Aug 2021

5 min read
NBCU demands ‘measurement independence’ and issues RFP for solutions amid Nielsen scan...
Future of TV
Linda

04 May 2021

5 min read
3 actionable insights with… NBCUniversal’s Linda Yaccarino
NBC Universal
The Comcast Building, NYC

08 Jan 2020

3 min read
NBCU to unify digital and TV buying with OnePlatform
NBC
NBCU expects to exceed $1.2bn in national ad sales for the 2020 Olympics

10 Dec 2019

3 min read
NBCU says it’s passed $1bn in ad commitments for 2020 Olympics
NBC
Lacoste ran a ShoppableTV spot during the French Open

06 Nov 2019

4 min read
NBCU wants to bring the e-commerce model to TV
NBC
NBCU's Peacock will leverage Comcast's Xfinity distribution network

07 Oct 2019

2 min read
NBCU streamlines TV operations, changing Peacock leadership
NBC
Nick Offerman

01 Oct 2019

4 min read
Ads We Like: Tide completes its #LaundryNight debate with Nick Offerman getting the last w...
Creative Works
NBCU's Peacock is set to debut April 2020

17 Sep 2019

3 min read
NBCU soars into streaming wars with Peacock
NBC
WarnerMedia began laying the groundwork for HBO Max at its first upfront presentation since the AT&T acquisition

05 Aug 2019

7 min read
Who will be the winner of TV’s content war?
Future of TV

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