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1 year ago

9min read

The CMO focus is moving ever closer to the extraction of value from data

By Nicole Massey, The DrumPromoted

1 year ago

5min read

Martech gives us a brain and the hands to build a masterpiece, but not...

By Nicole Massey, The DrumPromoted

1 year ago

5min read

Martech Heroes: Data privacy is like having insurance...

Promoted

1 year ago

6min read

Martech Heroes: Workfront’s Jada Balster on the ‘Jenga tower’ of martech

By Chris Sutcliffe, The DrumPromoted

1 year ago

5min read

A tech stack can only be effective with clear strategic direction and deep...

By Chris Sutcliffe, The DrumPromoted

1 year ago

5min read

Digital marketing transformation: Can it build a cohesive internal culture?

By Chris Sutcliffe, The DrumPromoted

2 years ago

5min read

The Martech Hero: Trimming the fat with Christine Aletras of WW

By Naomi Taylor, The DrumPromoted

2 years ago

2min read

Stein IAS on pre-modern marketing and the legend of Madison Avenue

By Tom Stein, Tom SteinPromoted

2 years ago

6min read

The impact of digital transformation on the martech industry

By The Drum, The DrumPromoted