Read our new manifesto

Skip to content

marks and spencer

Latest marketing and advertising news for marks and spencer, including insights and opinions.

Never miss a beat, sign up to your newsletter

marks and spencer

M&S Food inks first-ever TV sponsorship deal with Britain's Got Talent

Why a tie-up between Marks & Spencer and Ocado makes sense

marks and spencer

How Marks & Spencer is rethinking its marketing for India

marks and spencer

M&S boss: shift to product marketing ‘the right decision’ but wider business must catch up

The Drum Network

Reversal of fortune: brand reinvention for M&S

marks and spencer

M&S is putting Instagram higher on its media plan amid a marketing reset

Round up: the fortunes and failures of the UK's top brands at Christmas as Amazon's shadow...

marks and spencer

M&S experiments with ‘Christmas Concierge’ chatbot as part of Facebook competition

M&S shifts strategy to target families with Paddington Bear fronted ads

Valentine's Day

Brands celebrate Galentine's Day with Marks & Spencer, Interflora and more jumping onboard...

marks and spencer

M&S clothing uplift sets the stage for marketing revamp later this year

marks and spencer

Meet M&S’ Mr Claus – Ira Dubinsky on what it takes to be head of Christmas at the most critical...

marks and spencer

Marks and Spencer looks to stem sales slide with HQ job cuts

marks and spencer

M&S drops RKCR/Y&R and appoints Grey London to handle both creative and digital business

Ad of the Day: M&S takes us back to school with 'The Art of School Uniforms'

marks and spencer

M&S boss tight-lipped on marketing plans as clothing sales take (another) tumble

'If you want her time you’ve got to be worth it' – How Lauren Laverne and Sam Baker are applying...

Marks & Spencer

M&S has work to do if Sparks loyalty data is to sit at the heart of its revival

Marks & Spencer

M&S boss reveals 5-point plan to re-establish brand among lost 'Mrs M&S' customer

marks and spencer

Marks & Spencer shortlists WPP shops to pitch for creative and digital accounts

marks and spencer

UK Top Shazamed Ads: Marks & Spencer and Clean Bandit re-enter with 'Rather Be'

marks and spencer

People on the move: Hires and Departures at Marks & Spencer, EE, the Guardian and more

Ad of the Day: M&S - Adventures in Christmas

Loyalty programmes are essential, but many brands still don’t understand what loyalty is

M&S scraps Percy Pigs from till lanes following scathing sugar report

Sport England renews This Girl Can push and partners with M&S

marks and spencer

UK Top Shazamed Ads: Marks & Spencer enters the chart with 'Come Get it Bae' by Pharrell

Royal baby social reaction: How Coca-Cola, Walkers, Argos, M&S, Notonthehighstreet, Domino's,...

Creative Department - Easter Special: Aldi, Lindt, Marks & Spencer, Mr Kipling & more

marks and spencer

Marks & Spencer showcases its flower offering in full bloom for Mother's Day TV spot

Yodel chief: ‘Black Friday caught everyone out’

Promoted

Innovation: Why some agencies are better at it than others

Sainsbury’s is the most socially influential retail brand, finds Klout research

Christmas Creative Showcase: Featuring Ogilvy & Mather NY, WCRS, ButterflyCannon and more

marks and spencer

The Two Fairies to spread 'Magic & Sparkle' for Marks & Spencer this Christmas

This Head I Hold

UK Top Shazamed Ads: Ikea takes the top spot with 'This Head I Hold' by Electric Guest