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Latest marketing and advertising news for linear tv, including insights and opinions.

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Closing the circle: connecting the world of programmatic advertising

Scottish adtech startup TVSquared enters Australia and eyes its $3.1bn TV advertising market...

"Content creators must look beyond YouTube to create revenue" - An interview with The QYOU...

11 September 2016

Data continues to show that online video has a long way to go before replacing linear TV

16 December 2015

Picking up signals: The march of programmatic is revolutionising TV and out of home media

26 November 2014

TV and online video buying groups will likely merge in next three years, say two-thirds of...

04 November 2014

AOL and Publicis Groupe to expand global advertising partnership to programmatic video and...

29 September 2014

Streaming catches up with linear TV consumption while viewers seek more ad-free environments,...

04 September 2014

Social media makes people more likely to watch linear TV, with a third commenting on Facebook...

01 September 2014

Digital video series: What is the future of online video advertising and will it take over...

16 October 2013