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John Lewis

News and information on British department store chain John Lewis.

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KFC, Nike, Bodyform, John Lewis: The Drum judges' favourite 2018 campaigns

10 December 2018

John Lewis launches biggest ever Christmas product push scored by Elton John

02 December 2018

Marc Lewis' Christmas ad rankings: Twitter's real John Lewis ad is a fitting tribute

20 November 2018

Waitrose's latest Christmas TV spot is about people watching John Lewis’ Elton ad

18 November 2018

'Lidl bit funny' brands parody the John Lewis Christmas ad

16 November 2018

Watch the public react to John Lewis' Elton Christmas ad: 'What's not to love?'

15 November 2018

The Drum Network

The law of diminishing returns: has the John Lewis Christmas advert had its day?

15 November 2018

Marc Lewis' Christmas ad rankings: John Lewis, Elton John and a piano have displaced Brexit

15 November 2018

John Lewis Christmas ad tells story of Elton John's first piano, forgoing 'partners' message

15 November 2018

Sainsbury’s admits similarities between Christmas ad and John Lewis 'Bohemian Rhapsody' campaign

12 November 2018

Every John Lewis Christmas ad since 2006: a moon, a snowman, a bear, a hare and a penguin

31 October 2018

John Lewis & Waitrose customer chiefs talk brand partnerships, Brexit, Amazon & Christmas (kind...

22 October 2018

Meet John Lewis & Partners: the retailer puts the 'personal' at heart of brand overhaul

04 September 2018

John Lewis and Waitrose rebrand to underline purpose rather than 'relentlessly chase scale'

John Lewis' JLab scheme looks beyond start-ups in call for more established businesses to apply

Omnichannel retailers: who is winning the digital battle?

09 February 2018

YouTube says Google Pixel 2 spot was most popular UK ad of 2017, trumping ‘Moz the Monster’

24 January 2018

UK Top Shazamed Ads 2017: Samsung, Amazon Prime, John Lewis and more reign supreme

26 December 2017

Amazon dominates John Lewis and Argos on search advertising in run up to Christmas

19 December 2017

The best Christmas ads are more than just selling points – they're cultural touchstones

15 December 2017

Aldi beats John Lewis and Marks & Spencer on Christmas ad social media engagement

14 December 2017

Mr Underbed book sells out following John Lewis plagiarism row

03 December 2017

UK Top Shazamed Ads: House of Fraser put the merry back into Christmas

22 November 2017

UK Top Shazamed Ads: John Lewis push into the chart's top spot with Xmas ad

14 November 2017

Buster the Boxer urges John Lewis, M&S and Waitrose to stop buying ads in Daily Express & Daily...

11 November 2017

Moz the Monster reimagined: the best of the John Lewis Christmas ad parodies

10 November 2017

‘Cute, but I didn’t get the ending’: Londoners’ unfiltered reactions to John Lewis's Christmas...

10 November 2017

MyVoucherCodes to parody #MoztheMonster John Lewis ad with shoestring budget

10 November 2017

John Lewis follows its trusty Christmas formula with Moz, the friendly monster under the bed

10 November 2017

Twitter makes an insincere attempt to #GuessTheJohnLewisAd

09 November 2017

A record Christmas spend has a third of Brits more excited for the ads than movies

08 November 2017

John Lewis 2017 Christmas ad to feature a 'cuddly monster'

21 October 2017

John Lewis becomes the first UK retailer to trial Facebook 360 Collections ads

19 September 2017

Clarks, John Lewis and the problem of gender stereotyping in advertising

05 September 2017

John Lewis adopts gender neutral clothing lines for children

04 September 2017

John Lewis, Asos and Arcadia top LinkedIn's list of the most desirable brands to work for in...