Categories Marketing Agencies Creative Media Sustainability Technology

In-house

Major brands are deciding to take more work in-house for greater control and cost-saving.

We take a deeper look into the impact this could potentially have on agencies and why this could mean that digital agencies will need to take a moment to re-consider their offering.

agency revamp 2021

05 Mar 2021

5 min read
Revamping your agency roster for 2021? How to find and integrate new partners
Opinion
IPA

24 Nov 2020

4 min read
5 client-agency relationship models will define the decade, says IPA
agency
g34g4343

18 Nov 2020

4 min read
Behind the scenes at Reliance Jio Platforms’ in-house agency
in-house
Getting your house in order: how to do in-housing right

04 Nov 2020

7 min read
Getting your house in order: how to do in-housing right according to the experts
in-house
WFA and The Observatory International report finds creative in-housing has hit 57% among multinationals

13 Oct 2020

2 min read
Problem Solved #22: As in-housing is accelerates, agencies carve out a role for themselves
Solutions Day
brewing change
Premium Item

06 Oct 2020

11 min read
In-housing is accelerating: here’s how agencies can hold on
in-house
Lessons in creative in-housing: 'it's a solution, not an objective'

22 Sep 2020

4 min read
Lessons in creative in-housing: ‘it’s a solution, not an objective’
Opinion
WFA and The Observatory International report finds creative in-housing has hit 57% among multinationals

04 Sep 2020

3 min read
57% of multinationals now in-house creative, as Covid-19 deepens trend
in-house
in-housing

29 Jun 2020

3 min read

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