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Floyd Mayweather Jr.

Latest marketing and advertising news for Floyd Mayweather Jr., including insights and opinions.

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Mayweather v McGregor likely to breach $1bn at box office despite pirate streams reaching 3m...

29 August 2017

Mayweather vs McGregor: brands wary of getting in the ring despite superfight's marketing masterclass

25 August 2017

Paddy Power embroiled in racism row with ‘Always bet on black’ tweet

24 August 2017
The Drum Network

Marketing the ‘billion dollar fight’

26 July 2017

Conor McGregor's Reebok deal expires leaving him a free agent ahead of Mayweather fight

20 June 2017

Under Armour signs 'Baltimore's Own' Gervonta Davis in endorsement deal strengthening its footing...

26 May 2017

Brand of the Day: Floyd Mayweather

06 July 2015

Brand of the Day: Floyd Mayweather

06 July 2015
Opinion

Conversation Domination - #MayPac Social Predictions Outside the Ring

01 May 2015