Categories Marketing Agencies Creative Media Sustainability Technology

Data Deep Dive

Understanding consumers is the grail. But as we say hello to fresh regulation and goodbye to third-party cookies, the rules of engagement are changing – fast. Our special Deep Dive demystifying data & privacy for marketers in 2023 is here to get you ready.

A bite taken out of a cookie, representing the end of third party cookies

30 May 2023

6 min read
Hear me out: the death of the cookie is a good thing for marketers - here’s why
Open Mic
Cartoon image of man holding a phone

23 May 2023

6 min read

Sponsored

Leaking of visual assets costs businesses $8m per product launch, study reveals
Promoted
THG deployed privacy solutions at speed & scale

18 May 2023

5 min read

Sponsored

How THG deployed privacy solutions at speed & scale across 30 retail brands
Promoted
A close-up of an eye with lights showing in the retina

15 May 2023

6 min read
Data humanization: 6 ways to maximize consumer empowerment and trust
The Drum Network
Cartoon faces

15 May 2023

6 min read
Relevancy should override personalization in the world of data-driven marketing
Opinion
A hand holding a clear orb

15 May 2023

6 min read
From targeting to prediction: digital advertising’s paradigm shift
The Drum Network
A wall of security cameras, pointed at two people

15 May 2023

6 min read
Privacy-first addressability: a crucial challenge for advertisers and publishers
The Drum Network
Retail Media

15 May 2023

10 min read
Do shoppers really know where their data goes after the checkout?
Retail media
A city, reflected upside-down in a lens held by a hand

15 May 2023

5 min read
If we want a positive AI revolution, there’s no room for bad data
The Drum Network

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