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Latest marketing and advertising news for Coty, including insights and opinions.

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Coty's digital transformation EVP Chris Chesebro on DTC relationships, digital media and Amazon

10 December 2019

Coty eyes digital growth with majority purchase of Kylie Cosmetics

18 November 2019

‘We are in a de-hype phase’: Coty rethinks Younique strategy as brand struggles to make sales

09 May 2019

Coty is piloting a retail-ranking tool with its media agency to inform digital ad buys

13 March 2019

Finalists for The Drum Marketing Awards USA 2019 revealed

26 February 2019

Meet The Drum Marketing USA Awards judges: Pinterest, Diageo, Coty, Accion

04 February 2019

The Drum Marketing Awards

Data-driven audience discovery is de rigueur, say The Drum Marketing Awards US judges

28 January 2019

Coty appoints The&Partnership as lead creative agency for Wella Professionals

30 October 2018

Coty selects trio of startups to develop AI that will drive 'more seamless shopper experiences'

11 June 2018

Coty unveils AR mirror that's activated when shoppers pick up a lipstick

20 April 2018

Artificial Intelligence

Coty focuses on AI with growth accelerator competition

21 February 2018

10 questions with... Amy Kean, head of strategic innovation at Starcom

07 August 2017

People on the Move

Stacey Shelly joins Zenith as EVP and global client lead to cover Coty business

29 June 2017

Business on the move: Shop Direct, Max Factor and Aspall

24 March 2017

Coty tags adam&eveDDB as Max Factor lead creative agency

20 March 2017

Procter & Gamble (P&G)

CoverGirl names Droga5 lead creative agency

17 February 2017

Rimmel moves with the times and changes famous strapline to reflect people’s right to self-expression...

25 January 2017

Coty puts digital at centre of growth strategy by tapping Anthony Rhind for Beamly

11 November 2016

Rimmel Snapchat campaign gives fans a sneak peek in Kate Moss' closet

22 June 2016

Coty names ZenithOptimedia as global media agency

22 June 2015

Creative Showcase: Featuring AMV BBDO, Purple Creative, TBWA\Paris and more

27 October 2014

Coty kicks off final stage of #GetReady campaign for Adidas body range with penalty video

21 April 2014

Coty rapped for showing ‘sexual’ Just Cavalli ad during You've Been Framed

13 November 2013

CK One perfume ad featuring ‘overtly sexual’ provocative dancing banned after being shown during...

27 March 2013

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