Categories Marketing Agencies Creative Media Sustainability Technology

Consumer sentiment

doritos bag

08 Mar 2024

6 min read
The rise of shrinkflation: consumer trust shrinks in tandem with products
Inflation
Eclipse moon

25 Apr 2023

6 min read
How’s your halo? Understanding your brand perception
The Drum Network
Putting customers first is the foundation of any brand
Premium Item

02 Mar 2023

4 min read
What is customer-centricity and why is it important?
Brand strategy
Bango

16 Nov 2022

2 min read
US subscription fatigue is real, with consumers managing an average of 5 accounts
subscription service
ECI

24 Oct 2022

2 min read
Advertisers scramble for value as media inflation surges across the board
Inflation
Queen

15 Sep 2022

2 min read
58% of Brits think brand tributes to The Queen are nothing more than PR tactics
The Queen
Mindshare

06 Sep 2022

2 min read
Brands braced for a spartan Christmas as festive spirit flounders
Christmas
cost of living

06 Sep 2022

2 min read
Brits cling to life’s little luxuries as the cost of living crisis bites
consumer sentiment
Havas

29 Aug 2022

3 min read
Middle Britain feels the pinch as the cost-of-living crisis carries up the classes
cost of living

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024