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China marketing

Emerging Communications on the consumer needs of the He-economy and how it's a sector that's beginning to emerge in China.

03 Sep 2021

5 min read
The rise of the he-economy: China’s next big market
The Drum Network
bessie Lee

09 Sep 2019

8 min read
Former WPP exec Bessie Lee on start up investments and challenges faced by Chinese busines...
china marketing

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