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Beverage

Hard MTN Dew

25 Apr 2022

8 min read
From Hard MTN Dew to High Noon: here are the top 8 summer beverages
Mountain Dew
Blake Lively

22 Apr 2022

3 min read
Blake Lively gets bubbly in first ad for non-alcoholic sparkling drink Betty Buzz
Creative Works
Liquid Death

28 Jan 2022

4 min read
Liquid Death Mountain Water hires actual witch to ensure it wins Super Bowl bet
Super Bowl
BodyArmor

01 Nov 2021

6 min read
Inside BodyArmor, Coke’s new $5.6bn brand
Coca-Cola
Mike Repole, Bodyarmor

11 Oct 2021

5 min read
Bodyarmor founder Mike Repole: ‘if you’re not failing, you’re not trying hard enough...
3 Actionable Insights
Yakov Smirnoff holding a gin martini

04 Oct 2021

3 min read
Ryan Reynolds’ Aviation American Gin inspires comedian Yakov Smirnoff to change his name
creative works
Pepsi Zero Sugar

18 Aug 2021

3 min read
Pepsi Zero Sugar trolls Coke as the cola wars get frosty
pepsi
Oatly

12 Jul 2021

7 min read
Why Oatly’s lawsuit might win it a trademark battle, but cost its reputation
Opinion
Woman holds Coors beer can

06 May 2021

5 min read
Ad of the Day: Coors Pure lets its beer do the (pep) talking
beer

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