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Amazon

Latest marketing, advertising, design, and digital news and insight about Amazon. Including Amazon Echo, Amazon Collection, Amazon Prime, Amazon Dash, Amazon Video, Amazon Web Services, Amazon music, Amazon vehicles, Amazon owned Twitch, and Amazon founder Jeff Bezos.

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Lego is Brits' favourite brand, but Amazon named most 'relevant'

Amazon abandons aggressive promotion of own products amid break up calls

Amazon adds funding to boost its grocery business in India

Netflix tests cheaper subscription plans in India

Amazon's private label stable swells to almost 140 own brands with skincare launch

Aaron Kwittken: Is Bezos a badass PR machine?

Amazon shutters all US pop-up stores for book, grocery and 4-star outlets

Amazon's ad growth poses no immediate threat to the digital duopoly, says analyst

Amazon discontinues Dash buttons, a DTC forerunner

Amazon-listed diet pill firm Cure Encapsulations fined $12.8m by FTC

28 February 2019

Amazon debuts rewards programme on Washington Post and TikTok apps

15 February 2019

As Amazon U-turns on New York HQ, local agencies hold onto power for another day

15 February 2019

Are you there yet with your Amazon strategy?

12 February 2019

Amazon, Spotify and the Financial Times to judge The Drum Digital Advertising Awards 2019

08 February 2019

The Drum Predictions 2019: the year of Amazon, influencers, data, and privacy

04 February 2019

Amazon’s ad business builds momentum, racking up $3.4bn in Q4

01 February 2019

Amazon’s Super Bowl spot features 'failed' Alexa tests by Harrison Ford, other celebs

30 January 2019

How Amazon owns the co-op game and why it is more important than ever to examine transparency...

29 January 2019

Amazon teases 2019 Super Bowl ad starring Harrison Ford, Nasa twins and Broad City duo

27 January 2019

Free samples anyone? How Singapore Post is using 'tryvertising' to help small brands expand

25 January 2019

The genius and pitfalls of Amazon’s product sampling experiment

18 January 2019

Amazon and Flipkart face headwinds in India as new foreign investment restrictions come into...

18 January 2019

Nike, Apple and Amazon called out for not adhering to One-China policy

18 January 2019

BBC eyes streaming alliance with European public broadcasters to take on Netflix

13 January 2019

Amazon's IMDB launches Freedive – an ad supported movie streaming service

11 January 2019

Amazon cannibalising digital ad spend from Facebook, Google and YouTube

11 January 2019

Amazon, NYT and The Economist are backing two young Irishmen to build the future of audio news

10 January 2019

Amazon woos select shoppers with free product samples

09 January 2019

Amazon says 100m Alexa devices sold - usage figures remain a mystery

06 January 2019

The Drum Network

Search Marketing: five pointers for 2019

21 December 2018

The Players' Tribune, Amazon Prime Video celebrate moms of NBA stars in co-branded series

20 December 2018

Localised content is as important as price when choosing a streaming service in India

18 December 2018

Five questions Amazon must answer to get a larger share of advertising budgets in 2019

17 December 2018

The Drum Network

How brands can succeed in the Amazon age

11 December 2018

Amazon Prime Channels revenues jump to $1.7bn over 2018

10 December 2018

Amazon’s cashier-free Go store could be coming to London

09 December 2018

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