Ahead of the Europa League Final tomorrow, 15 May, UEFA has unveiled an online video showing football fans taking part in a series of challenges around Amsterdam in a bid to win tickets to the match.
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The problem that PRs can sometimes have is to make their release seem interesting in the eyes of journalists…but in return the problem journalists can have is finding the story in between the buzzwords, with 48 per cent saying they delete emails...
Betting tips website www.bettingexpert.com has unveiled a SMOG (Simple Measure of Gobbledygook) formula, after discovering that some terms and conditions on bookies sites are as complex as Leo Tolstoy’s War and Peace.
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Ah, the traditional modern day wedding… iPhone users on one side of the aisle, Samsung users on the other. At least, that’s how the latest ad promoting the Microsoft Windows Nokia Lumia 920 begins.
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Anyone who has ever dealt with customers will probably have had the old adage ‘the customer is always right’ drummed into their head… except the person who handles the Cineworld Twitter feed.
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Red Bull has tapped into the student market with its latest stunt, which saw crates of the new three flavours of the energy drink dropped on 400 campuses.
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Spread and cheese manufacturer Kerry Low Low has unveiled a new campaign, created by Irish advertising firm Chemistry, which looks to break the traditional ‘women in food ads’ stereotypes.
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