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Blippar turns Oyster Card into poem about RTM boss Bob Crow

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By Ishbel Macleod, PR and social media consultant

February 14, 2014 | 1 min read

Blippar has ‘thanked’ RMT chief Bob Crow for calling off the second tube strike in a cheeky AR video, which can be seen through Oyster Cards.

The Ode to Bob Crow – which features the man’s face on the body of a cupid – begins 'Roses are red, Londoners were blue, we were mighty mad at you. You ruined last week, we have to say, when you took our tubes away.'

Londoners – or anyone with an Oyster Card – can see the full poem, accompanied by background music and a heart shaped border of roses, by ‘blipping’ the card.

However, this will only work on Valentine’s Day.

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