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Advert Assistant

Ad Man Rich Silverstein seeks assistant with this Craigslist ad and dedicated website


By Jennifer Faull, Deputy Editor

August 29, 2013 | 1 min read

Rich Silverstein, of Goodby Silverstein & Partners, is looking for an assistant. But not just any old assistant. And to do that he had to do more than put out any old job ad.

A craftily worded Craigslist post kicks off by listing Silverstein’s Stephen King like achievements and then lists what he needs from an assistant: intestinal fortitude, passion and employability.

But, you can’t simply send in a CV. Oh no. You need to pass a series of Silverstein tests on his dedicated website -

Then you may apply and maybe get selected for a Google Hangout interview.

Current or former employees of Agency Spy are apparently not welcome.


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Goodby Silverstein & Partners

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