Edinburgh Festival IMAX

T-Rex causes mayhem on the streets of Edinburgh

By Angela Haggerty, Reporter

July 5, 2013 | 1 min read

We don't know how we missed a T-Rex stamping through the streets of Edinburgh and leaving carnage in its wake a couple of weeks ago, but somehow we did.

OK, not quite. The stunt was a promotion for an IMAX 3D screening Jurassic Park at the Edinburgh International Film Festival. Shoppers on Edinburgh's Princes Street and Lothian Road were confronted by the scene but, sadly, not a real T-Rex.

The event was a creation from Ross Perth, who was behind the award-winning idea to transofrm the columns of the National Gallery in Princes Steet into giant soup cans to promote an Andy Warhol exhibition in 2007.

He said: "I wanted to come up with something that would really engage audiences, and it did. People were stopping and staring, wondering where these cars had come from.

"It's all about demonstrating the creativity of the festival and capturing the public's imagination."

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