German underwear brand unveils campaign inspired by Edward Snowden and the NSA scandal
Blush Lingerie, a German underwear brand, has launched a campaign based entirely around the PRISM scandal.
The print adverts address whistleblower Edward Snowden, Prism and the NSA, with less-than-subtle wordplay.
The campaign has even been supported by social media activity. The brand recently offered Snowden asylum in one of its Berlin stores, putting a picture of the shop interior on Facebook along with a message saying it “treats the intimates of people with great care.”
