Scrabble and Ogilvy Paris offer free Wi-Fi to those with good spelling skills
Scrabble has teamed with Ogilvy Paris for a campaign which rewards those who spell correctly with free Wi-Fi.
The ‘Scrabble Wi-Fi’ campaign sees hotspots set up in areas which didn’t previously have Wi-Fi, with members of the public able to receive free access by unlocking a password.
The more correct words, the longer the Wi-Fi access.
Content created with:
Ogilvy Group
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