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Marmite The Guardian Margaret Thatcher

Thatcher: you either loved her or hated her, The Guardian suggests in ad

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By Ishbel Macleod, PR and social media consultant

April 12, 2013 | 1 min read

The Guardian has unveiled an ad to promote a feature by Posy Simmonds written in this Saturday’s issue, comparing Margaret Thatcher to Marmite.

The ad by BBH references the traditional Marmite slogan ‘you either love it or you hate it’ by putting a picture of Lady Thatcher on the front of the jar, as well as the slogan ‘may contain iron’.

Marmite The Guardian Margaret Thatcher

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BBH

Bartle Bogle Hegarty is a Global advertising agency. Founded in 1982 by British ad men John Bartle, Nigel Bogle, and John Hegarty, BBH has offices in London, New...

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