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SXSW Taskrabbit

SXSW: Dumb and Dumber inspires TaskRabbit as TaskVan takes to the roads of Austin


By Stephen Lepitak, -

March 10, 2013 | 1 min read

The problem with the size of SXSW is that it's grown to such a size that it literally is impossible to stand out from the crown without a great idea.

With probably more than a little inspiration from Dumb and Dumber, the guys at TaskRabbit have been driving about the streets of Austin in their TaskVan - a fur covered automobile made up to look just like a rabbit.

And it's literally drawing crowds as people hop to take pictures as it passes, with the occupants handing out t-shirts and throwing sun glasses at those who gather around it.

The company has been tweeting about the van's travels through out the week too @taskrabbit

SXSW Taskrabbit

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