Netflix, Disney+ and Amazon will be subject to local content quotas from mid-2024, requiring the video streaming services to invest in local productions.
...
The economic downturn in Europe looks set to accelerate the shift in ad spend to addressable media, raising the question of what advertisers should do to address the challenges and maximize the benefits.
...
Advertisers, marketers, brands, and social media platforms to face scrutiny as Australia’s competition watchdog investigates advertising misconduct by social media influencers.
...
Ahead of Data Privacy Day tomorrow, experts across the privacy and media space explain what makes this moment in time so crucial for consumers, advertisers and publishers.
...
